Gen Z is bringing audiences back to cinemas, says PVR InoxYoung moviegoers are returning to cinemas in India. Gen Z consumers are now a significant audience for multiplexes. They seek in-person soc...
15 Jun, 2026, 05.45 PM IST
OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
15 Jun, 2026, 03.45 PM IST
From TV to radio, Centre proposes common broadcasting regulationsNew draft rules propose a unified regulatory framework for television and radio broadcasting. Private radio stations will now be required t...
12 Jun, 2026, 06.58 PM IST
ET Alpha Wealth Summit | BSE CEO Sundararaman Ramamurthy on building trust, fighting deepfakes, and why yuva shakti & nari shakti are future of D-StBSE MD & CEO Sundararaman Ramamurthy highlighted India's market evolution from uncertain settlements to a trust-based system, driven by tec...
12 Jun, 2026, 12.30 PM IST
How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
12 Jun, 2026, 12.40 AM IST
Contactless card payments on the rise as Indian shoppers swipe less, tap moreIndian shoppers are increasingly opting for contactless 'tap-and-pay' card transactions, with estimates suggesting they now account for up ...
11 Jun, 2026, 06.00 AM IST
Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
10 Jun, 2026, 09.58 AM IST
India's Gen Z associates Israel with defence, military strength: SurveyA new survey reveals that nearly half of young urban Indians associate Israel with defense and military strength, while a majority perceive...
09 Jun, 2026, 10.56 PM IST
CJP protest in Pune on June 11 to seek Education Minister Pradhan's resignation: Abhijeet DipkeThe Cockroach Janta Party (CJP) plans a protest in Pune on June 11, demanding Union Education Minister Dharmendra Pradhan's resignation. CJ...
08 Jun, 2026, 08.11 PM IST
For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
08 Jun, 2026, 02.24 PM IST
India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
08 Jun, 2026, 07.39 AM IST
Gen Z mentors flip the corporate learning scriptIndian companies are embracing reverse mentoring and cross-generational learning. This helps employees adapt to artificial intelligence. Yo...
07 Jun, 2026, 01.52 PM IST
Expired dates? Young Indians face dating burnout despite spending more on finding loveAmid the bustling life of young urban Indians, an ironic trend emerges: individuals thriving in their careers are still finding themselves ...
07 Jun, 2026, 09.33 AM IST
AI video startup TrueFan raises $10 million led by Baring PE, Z3PartnersGurugram's TrueFan AI secured $10 million, valuing it at $40 million, to fuel its AI-generated video platform. Serving over 100 enterprises...
04 Jun, 2026, 12.04 PM IST
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
04 Jun, 2026, 12.00 AM IST
Pepsico launches energy drink Adrenaline Rush, eyes mass-premium segmentPepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...
03 Jun, 2026, 10.48 AM IST
87% of Indian Gen Z prefer short trips & weekend breaks over long vacations: ReportThe tourism sector is undergoing a dynamic shift as a preference for trips that last under a week, with weekend breaks and short getaways d...
01 Jun, 2026, 11.18 AM IST