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INDIAS GEN Z
UK Prime Minister Starmer plans social media ban for under-16sBritish Prime Minister Keir Starmer announced plans to ban social media for children under 16, alongside restrictions on gaming and livestr...
Gen Z is bringing audiences back to cinemas, says PVR InoxYoung moviegoers are returning to cinemas in India. Gen Z consumers are now a significant audience for multiplexes. They seek in-person soc...
OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
From TV to radio, Centre proposes common broadcasting regulationsNew draft rules propose a unified regulatory framework for television and radio broadcasting. Private radio stations will now be required t...
ET Alpha Wealth Summit | BSE CEO Sundararaman Ramamurthy on building trust, fighting deepfakes, and why yuva shakti & nari shakti are future of D-StBSE MD & CEO Sundararaman Ramamurthy highlighted India's market evolution from uncertain settlements to a trust-based system, driven by tec...
How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
Contactless card payments on the rise as Indian shoppers swipe less, tap moreIndian shoppers are increasingly opting for contactless 'tap-and-pay' card transactions, with estimates suggesting they now account for up ...
Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
India's Gen Z associates Israel with defence, military strength: SurveyA new survey reveals that nearly half of young urban Indians associate Israel with defense and military strength, while a majority perceive...
CJP protest in Pune on June 11 to seek Education Minister Pradhan's resignation: Abhijeet DipkeThe Cockroach Janta Party (CJP) plans a protest in Pune on June 11, demanding Union Education Minister Dharmendra Pradhan's resignation. CJ...
For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
Gen Z mentors flip the corporate learning scriptIndian companies are embracing reverse mentoring and cross-generational learning. This helps employees adapt to artificial intelligence. Yo...
Expired dates? Young Indians face dating burnout despite spending more on finding loveAmid the bustling life of young urban Indians, an ironic trend emerges: individuals thriving in their careers are still finding themselves ...
AI video startup TrueFan raises $10 million led by Baring PE, Z3PartnersGurugram's TrueFan AI secured $10 million, valuing it at $40 million, to fuel its AI-generated video platform. Serving over 100 enterprises...
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
Pepsico launches energy drink Adrenaline Rush, eyes mass-premium segmentPepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...
Indian travellers worry more about forex costs than visa queues: ReportIndian travellers are set to spend more overseas following a tax reduction. However, managing travel budgets is their biggest worry. Many s...
87% of Indian Gen Z prefer short trips & weekend breaks over long vacations: ReportThe tourism sector is undergoing a dynamic shift as a preference for trips that last under a week, with weekend breaks and short getaways d...
Give me more! Only 29% Indians satisfied with current salaryA recent survey reveals that only 29% of Indian employees are satisfied with their current pay, with 81% planning to seek salary hikes in t...