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IMMERSIVE ENTERTAINMENT IN INDIA
ZEE5 unveils star-studded commentary panel for FIFA World Cup 2026ZEE5 will bring the FIFA World Cup 2026 to Indian fans in Hindi, English, Bangla, and Malayalam. Football legends like Gurpreet Singh Sandh...
Dhurandhar 2 OTT release date and time details: Where to watch Ranveer Singh's hit spy thriller in Hindi, Tamil, Telugu, Malayalam, Kannada and EnglishDhurandhar: The Revenge, a massive Hindi film success, is all set for digital release in India today. The action-packed spy thriller, starr...
'Excited to bring world's biggest sporting spectacles to Indian audiences': Zee CEO Punit Goenka after securing FIFA broadcasting rights till 2034Zee Entertainment Enterprises has partnered with FIFA. This collaboration will bring major FIFA football events to Indian audiences. The co...
Dhurandhar RAW & Undekha: A new version coming on May 22 on this platformDhurandhar RAW & Undekha is now heading to JioHotstar with a raw and uncensored version. This uncensored cut will be available from May 22....
PRO FX revenue jumps 37% to Rs 177 crore in FY26, profit rises 24% on premium AV demandPRO FX Tech saw significant growth in FY26. Revenue jumped 37% to Rs 177 crore, and net profit rose 24% to Rs 15 crore. This success was fu...
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
Dhurandhar 2 OTT release finally confirmed: Ranveer Singh, R Madhavan starrer to stream on JioHotstar on this dateDhurandhar 2 OTT release date: The Ranveer Singh starrer will stream on JioHotstar from June 4, 2026. A special 30-minute pre-show will off...
Brands must adapt to permanent disruption as AI reshapes marketingWPP Media India declared brands face "permanent disruption" due to AI, quick commerce, and evolving consumer behavior, reshaping marketing ...
Hyderabad’s new 'feel the jail experience' lets people live like prisoners for 24 hours: Eat jail food and sleep in prison cellsHyderabad has launched the Telangana Prisons Museum and 'Jail Anubhavam' program, offering citizens a simulated prison experience. This ini...
JioHotstar brings HBO Max to India in exclusive dealHBO Max is now available in India exclusively on JioHotstar. This partnership brings popular shows like Euphoria and The Last of Us to Indi...
Lukkhe OTT release date announced: When and where to watch Raashii Khanna, King, Palak Tiwari's musical action series onlineThe makers officially announced the release date of Lukkhe, a musical action drama. The series stars rapper King, Raashii Khanna and Palak ...
Paid music streaming hits the right note as free users fadeIndia's music streaming sector is seeing strong growth. Paid subscribers have increased significantly and are expected to rise further. Aff...
Archana Puran Singh’s husband Parmeet Sethi reacts to Samay Raina’s comedy special: ‘Who is he? Is he funnier than me?’Comedian Samay Raina's new stand-up special 'Still Alive' is out. Aaryamann Sethi shared a viewing with his parents, Archana Puran Singh an...
Orange economy rises: Creativity fuels India's growth storyEmerging as a vital part of India's economic framework, the 'orange economy' harnesses creativity to generate both intellectual property an...
Xiaomi Pad 8 review: A performance-focused tablet with a growing productivity edgeThe Xiaomi Pad 8 builds on its predecessor with a slimmer design, improved performance, and better battery life, positioning itself as a ca...
PVR INOX to screen K-pop sensation BTS ‘Arirang’ World Tour across 20+ Indian citiesPVR INOX brings the global K-pop wave to Indian theatres with exclusive live screenings of BTS’s ‘Arirang’ world tour. Fans can experience ...
Snap & Kantar study shows why AR is cutting through Gen Z’s ad fatigue in IndiaGen Z is increasingly tuning out traditional digital ads, with augmented reality emerging as a powerful alternative. A new study reveals AR...
From stadiums to home screens: Why concert livestreams could be OTT’s next big actConcert livestreams are becoming a big opportunity for OTT platforms, allowing fans across the world to enjoy live music from their homes. ...
India’s Rs 13,000 crore live events market fuelling experiential marketing push: BookMyShow–EY reportIndia live events: The report, titled Beyond Attention. Into Immersion, found that 78% of Indian consumers prefer spending on experiences o...
Experience-driven entertainment reshaping India’s retail landscapeA new CBRE & Invest India survey reveals a major shift in India's retail landscape, driven by consumer demand for experience-based entertai...