Food of the day: Try this South Indian food, Kuzhi Paniyaram, a favourite of R Madhavan, with this simple recipeKuzhi Paniyaram offers a delightful South Indian breakfast. This dish, made from fermented batter, is crispy outside and soft inside. Actor...
02 Jun, 2026, 07.37 AM IST
Food packs still don't tell the full story: Firms make selective label changes as FSSAI rules gather dustFood companies are now adding voluntary health information to some product labels. These front-of-pack declarations mention sugar, salt, an...
27 May, 2026, 12.56 AM IST
Bakrid Date in India 2026: Check Eid-Ul-Adha holiday date in Bangalore, West Bengal, Delhi, Kerala, Haryana and and other statesBakrid 2026 Holiday: India gears up for Eid-Ul-Adha, or Bakrid, this week, with celebrations expected on May 28, 2026, following moon sight...
26 May, 2026, 11.04 AM IST
iD Fresh eyes Rs 2,500-cr revenue in 4 years, says India CEOiD Fresh Food is embarking on an ambitious journey to expand its business, setting sights on achieving an impressive Rs 2,500 crore in reve...
14 Apr, 2026, 07.24 PM IST
Bengaluru-based iD Fresh Food eyes ₹1,200-cr funding; Carlyle, Kedaara among suitorsiD Fresh Food is reportedly in talks with several private equity firms, including Carlyle and Kedaara, to raise approximately ₹1,200 crore....
10 Oct, 2025, 05.30 AM IST
iD Fresh gives Esops to 27 employees, aims to create 100 crore-patis in 3 yearsEmployee stock options are increasingly in demand as workforces seek to benefit from companies’ long-term growth. The press release said 54...
07 Jul, 2022, 02.24 PM IST
World Idly Day: iD Fresh opens factory for a peek into its batter makingThe company, backed by billionaire Azim Premji, kicked off the five-day live streaming campaign on the world idly day of March 30. Co-found...
30 Mar, 2022, 01.10 PM IST
NewQuest, Premji invest Rs 507 crore in startup iD Fresh FoodAsia's leading PE firm NewQuest Capital Partner, along with the existing investor, PremjiInvest, invested Rs507 crore in iD Fresh Food—Indi...
04 Jan, 2022, 05.19 PM IST
iD Fresh Food eyes Rs 450 crore at Rs 2,000 crore valuationThe Azim Premji-backed company has started talks with private equity funds and a deal is expected to be signed by early November.
23 Sep, 2021, 08.45 AM IST
iD Fresh Food CEO stresses on need for downtime, recharges with a game of soccer or online chessP.C Musthafa said their company transformed from an offline entity to an online company in three days.
30 Jul, 2021, 06.10 PM IST
Bigbasket and iD Fresh Food join hands to launch ready-to-cook brand iD FreshoThis move comes as Azim Premji-backed iD fresh, known for its preservative-free instant foods, looks to widen its D2C market through Bigbas...
26 May, 2021, 12.02 PM IST
iD Fresh launches trust shops to aid contactless delivery in Covid-19 hit areasiD delivers its flagship idly and dosa batter, along with parota, paneer and filter coffee, to about 9000 households in Mumbai through trus...
25 Jun, 2020, 02.54 PM IST
Unibic hires for key leadership roles to grow in 2020Unibic makes 36,000 tonnes of cookies per annum. Backed by private equity firm Peepul Capital, the company clocked sales growth of nearly 2...
04 Mar, 2020, 03.23 PM IST
Azim Premji-backed ID Fresh Food enters US Market with South Indian Filter CoffeeID, known for its idly, dosa and vada batter, registered filter coffee decoction sales worth Rs 6 crore in India, UAE and US between Septem...
31 May, 2019, 03.40 PM IST
When breakfast was a luxury for PC Musthafa, iD Fresh Food founderHe grew up in a remote village in Kerala, where he often took up odd jobs for some extra cash.
10 Dec, 2018, 03.18 PM IST
‘Opportunity is everywhere, you need common sense to spot it’The company, which serves 1 million idlis a day and aims to raise that to 10 million a day in three years, has a turnover of Rs 150 crore.
18 Feb, 2018, 10.50 AM IST
Ready-to-cook food firm iD all set to launch new products like vada, paneerToday, Musthafa sells about 50,000 kg of batter daily. The batter is produced at four plants and sold across nine cities including Dubai an...
21 Jan, 2016, 04.00 AM IST