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FRICTIONLESS SHOPPING
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...- JioHotstar launches signal-led commerce advertising; Instamart signs on as first partnerJioHotstar launches signal-led commerce advertising, an industry-first to engage high-intent consumers based on purchase signals, not just ...
- Decoding Gen Z’s experience-first new commerce playbookThe digitally-native Gen Z’s willingness to adopt unique, frictionless services is quietly shaping a new model of commerce. Businesses must...
- DFS Secretary launches revamped 'BAANKNET' portal for e-auction of properties as one-stop destinationFinancial Services Secretary M Nagaraju launches revamped 'Baanknet' portal for e-auctions. The platform consolidates assets from PSBs, sim...
- GoKwik partners with Fi Money to boost prepaid payments for D2C brandsFi Money will integrate its Fi Federal debit card benefits into GoKwik’s KwikCheckout platform and introduce exclusive card-based offers to...
- Ecommerce enabler GoKwik ropes in former Swiggy executive Sharad Gupta to head productsPrior to GoKwik, Gupta held positions at Swiggy, Dineout, and Paytm. His strategic role will focus on enhancing and scaling solutions that ...
- Indians can use JioFinance app for payments at some tourist attractions in ParisJio Financial Services Ltd. introduced the JioFinance app in Paris, enabling Indians to make international payments for Eiffel Tower ticket...
- GoKwik partners with Cred to drive higher conversions for D2C brandsThis tie-up marks a step towards enhancing the online shopping experience and enabling trust for D2C merchants on the GoKwik checkout platf...
- Visa tokens overtake payments giant's physical cards in circulationVTS replaces 16-digit Visa account numbers with a token that only Visa can unlock, protecting the underlying account information.
- E-commerce enabler GoKwik partners Truecaller to reduce returns for online and D2C brandsGoKwik, a network platform committed to providing full stack solutions to D2C brands, marketplaces, and omnichannel e-commerce players, sai...
- Disruptive fintech is dead, long live bank-fintech collaboration!The key to the development of any economy is its financial system, and banks have been at the heart of it for centuries. Nothing in the imm...
- PVR ties up with India Accelerator to mentor M&E startupsAs part of the partnership, both will jointly offer a sixteen-week long accelerator programme to a cohort of five to seven seed-stage start...
- Stashfin partners Visa to launch co-branded cards with credit linesStashfin hopes to tap into customers who are on the lookout for festive shopping discounts, helping them convert their purchases into easy ...
- Sodexo, Milkbasket join hands to enhance options for consumersSahil Madan, Head Growth at Milkbasket said “We are really excited to announce our partnership with Sodexo. Many of our customers have been...
- Acko General Insurance partners with DriveU to provide trip cover for car ownersIn a statement to the press, the company said that the insurance product covers all forms of local travel such as commute to work, shopping...
- Voonik partners with TruecallerThe company has partnered with Truecaller's products TrueSDK and Truecaller Priority services. The Truecaller Priority sign up will allow c...
- Snapdeal parent Jasper Infotech acquires TargetingMantra for an undisclosed sumAccording to a company-issued statement, TargetingMantra provides a unified platform to manage customer life cycle through personalization,...
- FreeCharge enabling P2P direct paymentsThe Chat and Pay service will make digital payments most frictionless and expand FreeCharge’s digital payment ecosystem to include new user...
- InMobi's ad discovery platform Miip launched in IndiaA fortnight after it made a splash in San Francisco, InMobi launched Miip, an ad discovery platform in India today.
- European payment provider Klarna eyes Indian shoppers"We don't have immediate plans of expanding into India. But we are always exploring such a possibility of setting up business in a country ...
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