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Been played by deep play? How FIFA World Cup 2026 shapes the modern football fanDespite the shadow of controversy, numerous football enthusiasts engaged with this year's Fifa World Cup. The expanded format highlighted b...
Clouds, algorithms and local voices: Inside the FIFA World Cup's broadcast makeoverThe 2026 World Cup is changing how we watch sports. Instead of one global broadcast, each fan gets a unique experience. This means local ad...
Football emerges as India’s second-most popular sport after Cricket: NielsenFootball is now India's second-most popular sport among adults, trailing only cricket, according to new Nielsen research. The sport's popul...
Cricket fandom is already digital. Fan tokens could be the next movThink of these tokens as digital exclusive membership passes. Fans could buy them through Socios and unlock experiences tied to their favou...
IPL may become the GOAT of sports world; League sees sharp rise in valuations on record media rights deals, deep-pocketed sponsorsIPL franchise values are soaring, projected to hit $15 billion by 2032. This growth rivals top European football clubs. Record media rights...
No broadcaster for World Cup? What FIFA’s India standoff could really costAs FIFA gears up for the 2026 World Cup, it encounters a broadcasting conundrum in India. Following a surge in online viewership during the...
Would love to see Dhoni in European T20 Premier League, will miss Indian cricketers: Abhishek BachchanActor Abhishek Bachchan expressed a desire to see retired Indian cricketer Mahendra Singh Dhoni in the new European T20 Premier League. How...
Indian Super League returns, with all eyes on football league's viabilityThe Indian Super League faces an uncertain future. The new season begins today after a hurried setup. Media rights value has sharply droppe...
TikTok picked by FIFA as video content partner at 2026 World CupFIFA has named TikTok its first preferred social media video platform at the men’s World Cup. Creators will gain special access and limited...
FanCode partners FIFA+ to offer non-live programmingFanCode is launching FIFA+ Zone, a free ad-supported streaming channel, featuring exclusive football content. Indian viewers will enjoy cur...
Has Taylor Swift and Travis Kelce's relationship moved to the next phase - the comfort phase? Here's what her appearances in games indicateTaylor Swift's recent, more relaxed behaviour at Travis Kelce's football game suggests their relationship may have entered the comfort phas...
Sony Sports ropes in Kartik Aaryan as brand ambassador for footballDuring his partnership with Sony Sports Network, Kartik will be seen promoting LIVE football action on Sony Sports Network around the year ...
Ole Gunnar Solskjaer's Indian kickoff delayed: Check when Manchester United legend is comingManchester United: Ole Gunnar Solskjaer's first visit to India, eagerly awaited by football fans, has been postponed. The visit was initial...
Epic crossover! Salman Khan spotted watching boxing match with Cristiano Ronaldo in RiyadhKhan, who was recently on a trip to Riyadh, returned to India on October 29. He was spotted at Kalina airport in Mumbai.
Kerala couple wears Mbappe, Lionel Messi jerseys on wedding day; Pics go viralA couple in Kerala wore Lionel Messi and Kylian Mbappe’s jersey T-shirt over their wedding attire to show support for their favorite teams ...
The fan-favourite FIFA video game will disappear after EA Sports fails to strike licensing dealInstead, EA Sports FC will be introduced from 2023.
Sony renews media rights deal with UEFA for 3 yearsSony Pictures Networks India will have exclusive TV and digital rights for UEFA Champions League, UEFA Europa League, UEFA Youth League, UE...
Viacom18 picks up media rights of LaLiga, to telecast matches on MTV India, VootThe three-year deal will re-introduce La Liga and clubs like Real Madrid and Barcelona to the TV audiences in the country, as the league di...
FanCode to live stream I-League matches exclusively“This partnership is in sync with FanCode’s focus to provide comprehensive sports access to underserved sports fans in India. With this par...
No Russia, but 'ball pooja' and customised jerseys define World Cup for Seiko Watch India PresidentNiladri Mazumder and his friends call their group 'Foodbong FC'.