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EXPERIENTIAL HAPPINESS
FICCI Northeast Council congratulates Himanta Biswa Sarma on second Assam CM termAs Himanta Biswa Sarma embarks on his second term as Chief Minister of Assam, the FICCI Northeast Advisory Council extends its heartfelt co...- Word Of The Day: Hedonic AdaptationHedonic adaptation explains why happiness levels remain stable despite life changes, as our brains normalize extraordinary experiences. Thi...
- Quote of the Day by Jim Carrey: ‘I think everybody should get rich and famous...’Hollywood star Jim Carrey shared a profound thought. He believes everyone should chase their biggest dreams. Achieving riches and fame will...
- Startup founder treats elderly father to meal at 5-star hotel where he worked as a watchmanAryan Mishra, an astronomer, shared the heartwarming story of treating his ageing parents to a luxurious meal at ITC in New Delhi—the same ...
- Warm glow effectOften, the best gifts aren't material possessions, but shared experiences and time, especially for the elderly. Busy schedules hinder quali...
- Solar city, VR zone become popular attractions at International Solar Festival 2024The International Solar Festival 2024 in New Delhi showcases a solar-powered city, virtual-reality experiences, and innovative solar techno...
- A sensuous pleasure: Smelling dhupDhup, or incense, is a sensuous and happy-making experience that can be enjoyed everyday. It's a unique aromatic installation art that crea...
- Going out to watch movie has to be made more experiential & ICE helps: Ajay Bijli“It has only been nine months since we opened and the south, in any case, has gone beyond pre-pandemic levels. The north, west, east is abo...
- Sustainability is the theme for corporate gifting across India Inc this DiwaliBesides the sustainable gifts, companies are also giving experiential gifts like travel or stay at a hotel to employees, especially as the ...
- Leading a Life Of No RegretsThe availability of equally good alternatives to choose from seems to wane off the joy of enjoying a choice that is experientially much sup...
- If people believe in the India consumption story, they will believe in PVR story as well: Ajay Bijli“We took a leaf from the way Disney runs their theme park. They made it experiential. We have to make movie going experiential, we cannot b...
- IndiGo launches brand campaign to boost its international flightsAs part of this campaign, the airline said it has used quirky creatives that tug (passengers) emotions when passengers travel, with the bac...
- How Cinderella phenomenon can help create better customer experiencesShoe shopping experiences are a treasure tote of insights. Here’s how brands can leverage the ‘Cinderella phenomenon’ to create better cust...
- Tea Junction launches its first outlet in New DelhiTea Junction brings local Calcutta delicacies such as ‘Lebu Cha’, ‘Dimer Devil’ and ‘Baked Roshogulla’, which are proving instant delight f...
- How experiential marketing can be a game changerThe pursuit of material possessions is passe for a generation that accumulates experiences not 'roti, kapda aur makaan'. But are marketers ...
- Here's why Dubai is an ideal holiday destination for your familySoak up the vibes, feel the opulence of this desert city.
- Spending on experiences than on material may make us generousNew York, Nov 15 (IANS) Experience rather than possession is more likely to give individuals a greater sense of gratitude, and will also ma...
- Relive your childhood days with a trip to Bengaluru's top restaurantsToast & Tonic is serving birthday cakes with chips and orange flavoured liqueur. Udinia plans to introduce kaalakhatta iced lollies.
- Experiences make you happier than possessionsA new study by researchers, including one of Indian-origin, shows that the enjoyment we derive from experiential purchases may begin even b...
- Happiness as growth indexShall I compare thee to a summer’s day?", Shakespeare asks in an immortal line. What if the Bard of Avon had been born in Bhutan? Would he ...
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