Large electronic brands like Samsung, Xiaomi, and LG are offering aggressive discounts on their own online stores to clear unsold stock. Th...

Quick commerce companies are collaborating with FMCG brands like Parle, Mondelez, and ITC for the festive season. They are aiming to boost ...

While credit card spending rose 18% from the previous year, face-to-face commerce rose 12% YoY.

Amazon on Thursday announced the launch of a new product, Multichannel Fulfillment, which will enable sellers to run their online businesse...

The two dominant e-commerce marketplaces, Amazon India and Walmart-owned Flipkart, began their festive season sale events from October 2 an...

Handset sellers are offering gifts like vouchers, gym memberships, free car service, along with your new phone in order to woo customers aw...

Athletic wear, home gym equipment, mini pedal exercisers, skipping ropes, and ankle and knee supports have been popular orders.

Micromax’s distributors have also seen a 15-18% decline in sales. The handset vendor is offering higher credits to distributors to help cop...

Flipkart alone is said to have amassed $500 million by selling 15.5 million units.

The ecommerce marketplaces are structuring their Diwali offers and promotions solely on the online exclusive models across smartphones, tel...

The chimney market is Rs 1,000 crore in the country, growing at 20%. Inalsa is the pioneer in food processors with leadership position in t...

Media buyers said the print campaigns indicate a certain shift in ecommerce advertising strategy to print and digital from traditional tele...

Last year, e-commerce companies had spent as much as Rs 1,300 cr on marketing & promotion during the September-December period.

Amazon raised commissions by as much as 50% to affiliates two days before Flipkart’s sale. It then bumped them up again on the day of the s...

The 'online-versus-offline' war has reached a tipping point; malls and offline retailers asking brands to show loyalties upfront.

The shopping season from September-end to Diwali in late October is the top sales period in India, accounting for about 40% of the total fo...

The top three companies, according to multiple media planners, are expected to spend up to Rs 200 crore this season.