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DIGITAL VIDEO CONSUMPTION INDIA
Psychology says late-night scrolling is not entertainment: Why your tired brain keeps watching one more video even when your body wants sleepPsychology says that the most important takeaway is that late-night scrolling is often about far more than entertainment. For many people, ...
Psychology says taking your phone to the bathroom may reveal more than boredom: The hidden link between stress, dopamine, and why your brain avoids silencePsychology does not suggest that everyone who brings a phone into the bathroom has an unhealthy habit or underlying issue. Human behavior i...
ET Alpha Wealth Summit | "Don't buy the consumption story blindly", Sakshi Gupta of HDFC Bank issues a warning most investors are ignoringHDFC Bank's Sakshi Gupta sees India's growth as resilient but incomplete, rating it a 6 out of 10. While acknowledging strong GDP, she caut...
How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
European traveller shares India medical testing experience: Mumbai clinic visit, blood tests and test resultsA European traveler's positive experience with India's efficient medical testing system has gone viral. Liza shared how she received a rapi...
Autodesk revamps self-serve store for next generation of creators and buildersThis digital-first approach simplifies discovery, purchase, and management of Autodesk solutions, reflecting India's growing digital econom...
Friday OTT releases of the week: Karuppu to Bhooth Bangla, new movies and shows on Netflix, JioHotstar, Prime Video and ZEE5This weekend brings exciting new content to streaming platforms. Akshay Kumar reunites with Priyadarshan for a horror-comedy. Crime thrille...
No overcapacity in steel, textiles; India's consumption remains low: DGTRIndia has rejected US claims of excess capacity in its textile and steel sectors. Officials state per capita consumption of these products ...
Reliance, Meta announce Jamnagar data centre; CleanMax to supply over 900 MW renewable energy capacityMeta Platforms is investing heavily in India's digital future. The company is partnering with Reliance Industries to build a new data cente...
Mobile data cost dips 97% to Rs 8 per GB, broadband users up 17x in 12 years of Modi govtInternet data costs have fallen dramatically by 97 percent since 2014, making it more affordable. This has led to a significant increase in...
A new IPO frenzy: Why is Bharat making a beeline for bourses?Retail chains from smaller Indian towns are planning to raise over Rs 7,000 crore through IPOs. These companies see capital markets as a fa...
Regional retail companies chase IPO gold to fund dreamsSmall towns in India are becoming major retail growth centers. This is leading many regional companies to plan initial public offerings. Th...
A new-age thirst for beverages is emerging as a key force in India's consumer goods marketBeverage industry in India: Indian companies are seeing strong growth in drinks like coffee, ready-to-drink options, and protein beverages....
Michael released on OTT but there is a catch: Where to watch the superhit biopic based on the music legendMichael, the blockbuster biopic based on the life of Michael Jackson, has finally arrived on OTT platforms after a hugely successful theatr...
Allcargo Logistics expands tech-enabled distribution reachDriven by urbanization and digital commerce, the company is leveraging technology and an expanded nationwide network to improve inventory f...
Digital arrest: How India’s fastest-growing scam uses fake investigations and video calls to siphon off croresThey pose as the police, put you under ‘digital arrest’, and tether you to a video call till your savings are gone. How India’s fastest gro...
“AC bill too high even at 24°C?”: Expert reveals how to run air conditioner with up to 30% lower power consumptionEnergy auditor says AC electricity bills can be reduced by up to 30% through a combination of simple habits, low-cost upgrades, and regular...
Trai plan to regulate internet TV triggers pushback from OTT, broadcaster groupsIn a bid to regulate, India's telecom authority TRAI is exploring potential guidelines for online television services, sparking a backlash ...
What if your AC could reveal its true monthly cost & detect faults before they turn into expensive repairs? Startup explains how it canHelium Air, a new AC startup, is challenging established brands like Voltas and LG by focusing on transparency and technology. The company ...
Premiumisation, digital push, and India’s consumption story: Inside HUL’s growth blueprintHindustan Unilever Ltd remains optimistic about India's future growth. The company is focusing on increasing consumption, premium products,...