The ICC Women's T20 World Cup 2026 has kicked off with record-breaking attendance and viewership. The opening weekend saw nearly 45,000 fan...

India's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...

Football fever grips India as the FIFA World Cup 2026 opening weekend captivated over 100 million viewers across Zee Entertainment's platfo...

Fox Corporation has announced plans to acquire Roku for approximately $22 billion, a strategic partnership designed to integrate Fox's reno...

Fox Corp is acquiring Roku in a $22 billion deal. This move aims to combine Fox's content with Roku's streaming platform. The acquisition w...

Football fans in India are experiencing significant technical problems with ZEE5's 2026 World Cup broadcasts. Complaints include buffering,...

Zee Entertainment Enterprises' television network reached an 18.6% market share in urban India. This marks a 48-week high. Gains were seen ...

IPL 2026 set a new viewership record, reaching over 1.2 billion people across TV and digital platforms. The tournament recorded 870 billion...

The 2026 Indian Premier League set a new viewership record. Over 1.2 billion people watched the tournament across television and digital pl...

FIFA World Cup Free Apps: Looking for the best apps to stream FIFA World Cup 2026 matches live? The FIFA World Cup 2026 has begun. Indian v...

The FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...

ZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...

Zee Entertainment Enterprises is readying its streaming platform, Zee5, for the FIFA World Cup 2026. The company has enhanced its technolog...

Indian sports bars and restaurants anticipate lower customer numbers for the 2026 FIFA World Cup. Unfavorable match timings, with late-nigh...

Zee Entertainment is making a significant long-term bet on football. The company has secured FIFA media rights until 2034, including upcomi...

Royal Challengers Bengaluru's brand profile has strengthened after winning its maiden IPL title in 2025 and defending it in 2026. A recent ...

JioStar and ICC have launched an integrated marketing campaign for the ICC Women’s T20 World Cup 2026, aiming to boost mainstream fandom fo...