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DIGITAL CONDOM
Mankind Pharma’s Rx for success: Aatmanirbhar push, affordable careMankind Pharma, guided by Ramesh and Rajeev Juneja, is a leading Indian pharmaceutical firm. The company focuses on mass-market drugs and h...
Quick commerce fuels 40% surge in sexual wellness sales with discreet 10-minute deliverySexual wellness product sales surged on quick commerce platforms, nearly doubling the growth rate of offline trade. Discreet purchases and ...
Meet Myra Kapoor, Manforce Condoms’ new face and the competitor of Sunny Leone who is actually an AI modelManforce Condoms introduces Myra Kapoor, an AI-generated model, as its new brand ambassador, a first in India's advertising. Created by Gra...
‘Janaka Aithe Ganaka’ releasing soon on OTT! When and where to watch Telugu legal comedyAha Gold subscribers will have the special advantage of early access, allowing them to stream the film a full day before its official relea...
Digital condom: German company launches Camdom app. Know how it worksDigital condom launched: In a first-of-its kind, German sexual health brand Billy Boy has launched a groundbreaking app Camdom app, called ...
German brand creates 'digital condom'. Here's what it is and how it worksBilly Boy launches Camdom, a new app aimed at preventing non-consensual recording during intimate moments. The app uses Bluetooth to disabl...
Indian pharma market grows over 9 per cent in DecemberAmong the top therapies, cardiac, anti-infectives and neuro/central nervous system have shown a relatively stronger volume growth last mont...
China's consumer sentiment is down, but not when it comes to condomsConsumer companies and economists have said sentiment in China is slower than expected, but that's not stopping them from buying more condo...
Good Glamm-backed Sirona Hygiene acquires sexual wellness brand Bleu in all-cash dealThis is the second all-cash acquisition deal for Good Glamm Group-backed Sirona Hygiene in a year after it acquired self-defense brand Impo...
Raymond FMCG biz sale: Stock hit fresh 52-week high, jumps 50% in one monthGodrej Consumer Products has acquired the FMCG business of Raymond, which includes the brands Park Avenue and KamaSutra, for Rs 2,285 crore...
Brands ride on Oscar winneRRRsPaytm came out with an ad that said, “Say Na To UPI Failures with Paytm” while detergent brand Tide in a meme declared that a win “can’t ge...
'Janhit Me Jaari' starring Nushrratt Bharuccha set for July 15 premiere on ZEE5'Janhit Mein Jaari' features Bharuccha as Manokamna Tripathi.
Small-budget films proving safer for producersJanhit Mein Jaari has delivered a return on investment of 54% in its first cycle of monetisation and is projected to deliver 600% across it...
NFHS finding on fall in fertility rate busts population explosion myth: Population Foundation of IndiaThe National Family Health Survey's (NHFS-5) finding that total fertility rate (TFR) has fallen from 2.2 to 2.0 busts the population explos...
Potential for growth in ecommerce, pharmacy: Reckitt Benckiser global CEORB global chief executive Laxman Narasimhan said, “We have created a clear roadmap of growth for each space that leads up to a company that...
Marketers find a gold mine in Facebook’s data troveSome advertisers in the FMCG sector have been conducting experiments with Facebook to make use of the platform’s enormous data reserves col...
Price capping takes sheen off condom sales following government decisionIt’s condom makers turn to seek protection as sales of male contraceptive have plunged drastically following a government decision to dub i...
For Flipkart, sexual wellness is big businessPost launch, the Bengaluru-based e-tailer claimed that the category has been witnessing promising traction and it will launch more products...
Raymond to split media and creative accounts into separate agenciesThe creative work will continue to be held by agencies RK Swamy BBDO and McCann Erickson. RK Swamy had been the creative and media agency o...
- MTV aims to tap 2 pc of Rs 3000-crore body sprays, perfume market
MTV India, which announced its foray into the personal care segment today, expects to capture two per cent share of the Rs 3,000 crore body...