Adobe launched a suite of artificial intelligence tools on Monday to help corporate clients automate and personalize digital marketing func...

Customer experience (CX) has become a crucial factor for business success in today's rapidly evolving landscape. Chief Marketing Officers (...

This is intended to improve reporting, advance business decisions, and drive next best actions to provide a personalized experience to cust...

TekLink International Inc is a full-service financial planning and analytics service provider to over 60 clients across multiple industries...

Currently, only 17% of Indian businesses deliver ‘exceptional’ customer services, even though 79% said CX is a way to drive revenue accordi...

The BPM industry expects to tap into a large chunk of the $90 billion global customer experience (CX) opportunity.

The series D round brings Indifi's total equity fund raise to date at over Rs 350 crore. Indifi said it is also in advance conversation wit...

Most Indian organisations (88%) accelerated their CX projects over the past 12 months compared to their counterparts in South Korea (67%), ...

The Black Death, the Spanish Flu, WWII, 9/11 and now COVID-19. Black swan events will always cause a shift in consumer behaviour.

More than half the companies surveyed said their digital transformation had been fast-tracked by one to three years

APAC businesses understand the importance of customer experience and are focused on optimising the customer journey in 2020, with one in fi...

The acquisition is aimed to scale Wipro Digital’s offering for chief marketing officers (CMO), connecting Rational Interaction’s ability to...

“The world has formed a digital skin, and business, service, technology and commercial models have changed forever. However, organisations ...

Some of the M&As, involving sizeable volumes of call centre business, are aimed at taking advantage of a valua tion bump-up with a challeng...