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DESI INDIAN WEAR
Be proud & don't flatter yourself, days of the nightie are upon usThe humble Indian nightie, a symbol of practical modesty and comfort, is emerging as a powerful, yet overlooked, industry. Beyond its domes...- I know what you'll be talking about while you drink this summerThe cocktail party or bar soiree is, bar none, the most cosmopolitan space where conversations fizz and sips can spill over into scripted s...
- Why the saree needs revival, not constant reimaginationAs a timeless representation of Indian culture, the saree is calling for a renaissance. Despite its survival through the ages, there's a si...
- Be cool and stay cool in Indian summers - Desi styleIndia continues to wear Western suits as workwear, a colonial imposition. European traders brought these clothes, but local cotton garments...
- Why not dhoties in the workplace?Indian men largely avoid traditional attire like dhoti-kurta for work, preferring Western suits. While women wear sarees, men hesitate to a...
- JD Vance and Usha Vance’s 3 kids steal hearts with their desi Indian wear as they celebrate mom's Indian heritageU.S. Vice President J.D. Vance’s arrival in New Delhi with his family transcended routine diplomacy, blending political significance with v...
- Dressfolk secures fresh funding led by Eternal Capital, Mamaearth’s Ghazal Alagh, among othersHandloom clothing brand Dressfolk has raised funding led by Eternal Capital and other investors. The new funds will help Dressfolk expand i...
- Did this Lucknow bride really wear 'Banarasi Bikini' for her wedding? Truth about viral pic that sparked outrageAn image of an Indian bride dressed solely in flamboyant yellow undergarments, cheerfully exchanging garlands with her groom, recently set ...
- Indian wear business slows down in times of fast fashionBestseller is closing its Indian ethnic wear brand Indifusion due to poor sales and shifting consumer trends. The company, known for wester...
- Why not also call the LBD ethnic wear?The latter meaning has transmogrified into the modern usage of 'ethnic' as 'characteristic of or belonging to a non-Western tradition'. It'...
- Bull gate crashes Indian wedding; gets angry when turned awayA bull gate crashed at a wedding hall, creating a situation that is now practically identical, and a video of the incident has gone popular...
- Techie-easy policy for desi bachelorsPerhaps this story of rupture of happy nuptials has a silver lining. By returning to the 'all is forgiven, come back home' motherland, the ...
- Desis slam British Publication for claiming Kim Kardashian behind the ‘nose ring’ trend, Here’s what happenedThe Daily Mail’s claim of Kim Kardashian allegedly setting a new trend targeting the Indian culture has made Desis slam the British Publica...
- C Krishniah Chetty Group of Jewellers marries chic elegance with inner strengthBengaluru-based company celebrates two women achievers who are real gems in society.
- Missing the Gucci for the kaftanPerhaps also bothering the desi lot is the model shown wearing the kaftan - not their usual leggie Melania Trump blonde, but someone who ap...
- Is your brand ready for #DesiRevival?Starting from the hinterlands, marketing consultant Harish Bijoor believes a new Swadesi movement is in the offing.
- Why not fashion a new sartorial order?Western wear should not be considered the only culturally neutral choice
- Towards a uniform wedding codeThe creativity of our designers and the changing tastes of bridal couples have also ensured that wedding ensembles are not easily typecast ...
- Four designers on how men can give their suit & tie a makeoverWhen it comes to fashion in the boardroom, most Indian men like to keep it safe, dull and positively square. No sudden bursts of colour or ...
- Don a few desi drapes and make heads turn when you travel in EuropeBridal wear is getting bolder and experimental for the functions leading upto the wedding and beyond. Choose what flatters your body.
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