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DEINFLUENCING TREND
Rizz triumphs over Swiftie, prompt, and Situationship to claim the title of Word of the Year. Here's why Oxford picked itThe Word of the Year selection process underscores language's influential role in shaping our perception of the world and ourselves, with R...
04 Dec, 2023, 04.18 PM IST
For Mark Zuckerberg's Threads, the real rival is still TikTok, not XBut many of the biggest trends now come from people who came of age in the TikTok era - Gen Z and even younger kids and teens. And just as ...
14 Aug, 2023, 06.18 PM IST
The deinfluencing trend reflects a growing desire for authenticity onlineThe trend has quickly gained momentum, with nearly 730 million views on TikTok as of July 7. There are a few reasons for its growing popula...
10 Jul, 2023, 12.34 PM IST
Is there life after influencing? Here's what creators thinkFor more than a decade, social media has carried with it the implicit promise that with some combination of luck and incessant posting, a u...
13 Apr, 2023, 02.23 PM IST