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CROWDSOURCED MARKETING
A16z-backed Yupp AI shuts down operations; here is whyLaunched for public use in June last year, Yupp was a free-to-use platform that provided users with response options generated by over 500 ...
Hero MotoCorp's CoLabs to roll out various initiatives over the year to source ideasCommenting on the development, Hero MotoCorp Head of Strategy Malo Le Masson said, "Hero CoLabs is an exciting crowd-sourcing platform, whi...
Crowd funding platforms rush to Sebi for alternative investment fund tagThis brings a major part of early start-up funding under market regulator Sebi’s purview.
Wipro now builds a Hybrid Crowd for talent-spottingWipro and other companies including TCS are slowly working on crowdsourcing models that can help in delivering complex technology works at ...
Gig economy on rise in India: ReportThe 'gig' or 'shared' economy has become a trend globally and this is characterised by temporary positions and on-demand contracts with ind...
You could soon be travelling from Chennai to Bangalore in just 30 mins with Hyperloop technologyHyperloop Transportation Technologies, a US startup, is hoping to revolutionise travel in India based on a concept championed by Elon Musk.
120 hackathons conducted by HackerEarth since launch of Sprint platformHackathons, or coding marathons that largely aim to crowd-source tech-based solutions, require an engaged community of developers to collab...
Real estate startups such as Commonfloor.com, NoBroker.com bet on crowdsourcing for contentNoBroker.com has introduced a 'click-n-earn' feature in the app that allows anybody to click and post photo of a 'to-let' board in their lo...
CSW Global 2015: Indian startups look to share perspectiveEpi Ludvik Nekaj, Founder & CEO of Crowdsourcing Week (CSW) is proud of the recent developments in Asia, but insists there is more work to ...
With data from grassroots, team of five activists expose government's failuresThey call themselves Social Cops; team of five geeks, who procure data from ground zero to work on social and civic issues.
Now, India Inc. wants you to test their mobile appsCrowd-sourcing is becoming a popular choice for getting several things done. And going by the numbers, it is all set to garner further mome...
Stage set for crowdsourced design market, startups rope in talentEvery time a client places a request for a new logo, print advertisement or brochure, these portals announce the project on their sites.
- Wal-Mart’s twist to crowdsourcing could benefit all
Crowd-sourcing, in the Indian context, is the art of organising rent-a-rally for political parties.
- Why marketers rely on crowdsourcing for next big idea
Tight marketing budgets coupled with an opportunity to tap into young consumers have compelled marketers.
Crowd sourcing: Companies tapping this via Internet to solve business problemsThe public is a fount of resources, skills and ideas. More and more companies are tapping this via the Internet to solve business problems....
- Cannes 2010: Sorrell, Weed discuss relevance of brands during a slowdown
One represents the biggest holding companies in advertising on the planet and the other, the largest consumer goods company and of course t...
- Unilever experimenting with crowdsourcing for ads
Last week, Unilever unveiled its crowdsourcing activity to source consumer-generated advertising content.