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CONSUMER LOYALTY PROGRAMMES
Customers will feast as Zepto to pour fuel into quick commerce fireZepto’s proposed Rs 9,500 cr ($1 billion) IPO could significantly intensify competition in India’s already crowded quick commerce market. T...
Here to win quick commerce, will become market leader in near-term: Samir Kumar, Amazon India chiefAmazon is planning to aggressively expand its 10-minute delivery service, Amazon Now, aiming for market leadership despite moderating quick...
Beyond the room: Why India Inc's luxury hospitality bet is becoming an experience businessIndia's luxury hotels are evolving beyond just rooms. Companies are now creating immersive experiences that blend wellness, food, and cultu...
Fintech firm Paramotor Digital files confidential IPO papers with SEBIParamotor Digital Technology has confidentially filed draft IPO papers with SEBI via the pre-filing route. Founded in 2016, the fintech and...
Nykaa Q4 results: Profit soars 4X YoY to Rs 79 crore; revenue climbs 28%Nykaa's parent company, FSN E-Commerce Ventures, witnessed a remarkable four-fold surge in its March quarter net profit, reaching Rs 79 cro...
Flying via Dubai? New ticket refund rules for delays and other consumer rights you must knowNew consumer rights rules for air travel in Dubai took effect on April 28, 2026, empowering passengers with clearer information on ticket p...
Pine Labs acquires ecommerce enabler Shopflo for Rs 88 croreDigital payments major Pine Labs has acquired ecommerce enabler Shopflo Technologies for Rs 88 crore, aiming to strengthen its online merch...
Dunkin free coffees return: Here’s how to claim your cup in latest 1-million giveawayThe giveaway aligns with the launch of Dunkin’s spring menu, which includes a mix of new and returning items aimed at tapping seasonal dema...
Razorpay set for confidential IPO filing; valuation may fall to around $5 billionThe fintech startup, last valued at $7.5 billion, is expected to be questioned on growth sustainability and the road to profitability; Walm...
Myntra CEO Nandita Sinha to step down, Sharon Pais likely replacementSinha's exit adds to the top-level churn at the fashion ecommerce portal as well as its parent company Flipkart, which is looking to go pub...
IPO-bound Zepto discontinues membership programme Zepto DailyThe Zepto Daily plan, which offered benefits such as free delivery and exclusive discounts, was aimed at driving user acquisition. From Rs ...
How brands are reinventing loyalty programmes: Benepik’s 2025 Report maps the future of channel partner loyaltyA new Benepik report reveals challenges in channel partner engagement in India. Many companies face low engagement due to complex processes...
Ecommerce enabler POP to onboard 500 brands by March 2024With POPcoins, consumers can overcome the confusion of unstructured loyalty programs and earn and shop across brands on the POP network usi...
How startups are helping brands to improve user engagementThe irony of customer loyalty is that it is created to make the customers more engaged with the brand but it ends up putting them in a blin...
Consumer loyalty programme space shifts from plastic cards to app-based trackersOffline brands and establishments have realised the need to provide relevant offers to high-value customers using the loyalty app as a mark...
Jabong ends customer loyalty plan in bid to improve bottom lineJabong has been under pressure from German investor Rocket Internet to improve its bottom line, has decided to do away with its customer lo...
International hotels use loyalty programmes to lure customersTravel aficionados appear to have strong allegiance to their favourite hotel brands, as they claim longer associations with hotel loyalty p...
- Tata Group firms like Taj Hotels, Croma & Westside to launch common loyalty plan this year
AIMIA has started managing Taj Group's customer relationships and will soon include other consumer firms of the group to create a unified C...
- Retailers make loyalty programmes more attractive
Big Bazaar outlets at Chikkadpally and Ameerpet in Hyderabad are fixed in Rachael Daniel's routine.
- Customer loyalty a myth
Companies that produce or market mass consumption items (including services, like airline flights) are constantly devising ways to retain t...