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CONSUMER BRAND STARTUPS
L’Oréal adds Innovist to cart; HealthQuad's new fundHappy Friday! Personal care giant L’Oreal has acquired a majority stake in Innovist in India’s biggest D2C deal. This and more in today’s E...- L’Oréal-Innovist deal: early investors cash in big, founders pocket Rs 800-900 croreL'Oréal announced on Thursday that it would acquire a majority stake in Innovist. While the companies did not disclose financial details, p...
- L’Oréal acquires Innovist in big D2C deal; Dhan’s FY26 profit shrinksL’Oréal has bought Innovist to claw back momentum in India’s hyper-competitive beauty market. This and more in today’s ETtech Top 5.
- L’Oréal buys control of Innovist as India beauty battle intensifiesL'Oréal SA is acquiring a majority stake in Indian beauty startup Innovist. This move strengthens L'Oréal's position in India's rapidly exp...
- BRND.ME converts into public company, eyes IPO in 12-18 monthsBRND.ME, formerly Mensa Brands, has converted into a public company after shifting its corporate base to India. The consumer brands platfor...
- Korean food startup Gimi Michi raises $1 million led by IndiaQuotientFounded by IIM Ahmedabad alumni Nishank Goyal, Akhil Kumar, and Bodhi Rathor, Gimi Michi is building a Korean food brand for the Indian mar...
- Haircare startup Xtovia raises Rs 6.9 crore led by V3 VenturesFounded in 2025 by entrepreneur Navneet Misra and Dr Tunga Madhu Babu, who heads research and development and holds a PhD from IIT Madras, ...
- Cipla appoints health chief Shivam Puri to lead One India businessCipla has appointed Shivam Puri as the new Chief Executive Officer for its One India Business. This significant leadership change will take...
- Gourmet retail startup Foodstories raises Rs 50 crore led by Nikhil KamathGourmet retail startup Foodstories has secured Rs 50 crore in a funding round led by Zerodha cofounder Nikhil Kamath. The company, founded ...
- Quote of the Day by Michael Dell: "If you want to sustain excellence over a long time, you'd better come up with a system that works well. Anyone can sprint for a little while, but you can't sprint for..." — Is lasting success built on systems rather than motivation and short-term effort? Learn the secret behind lasting success: Build systems, not sprintsQuote of the Day by Michael Dell explains systems over motivation for lasting success and long-term excellence in business and life growth....
- Someone will define India's export excellence in 2026. Make sure it’s youWith India's exports hitting record highs, the Payoneer India Cross-Border Excellence Awards give the businesses driving that rise a stage ...
- B Capital leads SolarSquare’s $50-55 million round at $500 million valuationThe latest round comes about 18 months after SolarSquare raised $40 million in a funding round led by Lightspeed. That round had also seen ...
- Fable 5's cost challenge; Opendoor's India exitAnthropic's Fable 5 could rewrite how IT works, but the price tag and performance quirks raise hard questions. This and more in today’s ETt...
- Who is Zach Yadegari? US teen founder sold a gaming app for $100K, built $40M Cal AI, now launches 'Flow'Zach Yadegari, a US teen founder, achieved two successful startup exits before age 20, selling a gaming site for $100,000 and an AI calorie...
- Gen Z's love for cold coffee has brands chasing beverage boomIndia's younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their o...
- The hidden Rs 9,000 crore business behind India’s water purifier boomIndia's water purifier market is evolving beyond just selling machines. Companies are now focusing on the lucrative service sector, includi...
- From gym tubs to kitchen staples: Protein becomes India’s new food trendIndia's food market is seeing a surge in protein-enriched products. These items are moving beyond fitness enthusiasts to everyday consumers...
- What if your AC could reveal its true monthly cost & detect faults before they turn into expensive repairs? Startup explains how it canHelium Air, a new AC startup, is challenging established brands like Voltas and LG by focusing on transparency and technology. The company ...
- Indian corporations poised to become large brand owners in US: Oyo founder Ritesh AgarwalIndian companies are poised to become significant brand owners in the United States. This shift will enhance India's global influence beyon...
- Clean-label food brand Anveshan raises Rs 150 crore led by Vertex VenturesClean-label food brand Anveshan has secured Rs 150 crore in a significant funding round. The investment, led by Vertex Ventures, will fuel ...
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