The Supreme Court addressed the critical issue of online betting and loan apps. The court asked all states to respond on regulating them. A...

Shah Rukh Khan, celebrating his 59th birthday, announced quitting smoking, potentially attracting youth-centric brands. This decision is pr...

Joe Biden has withdrawn from the 2024 presidential race and endorsed Vice President Kamala Harris as the Democratic nominee. The final deci...

Shane Warne, who was just 52, had declared he was on a serious health kick, trying to lose weight and get in condition. Previously, he had ...

Virat Kohli recently refused to renew his six-year contract. Here are others who have refused to be swayed by big fat endorsement deals.

It's not only people who make news but things — sometimes rather innocuous and routine or far away from any controversy—too flash into sign...

According to Sunita Narain, the culture of Bollywood and sports icons endorsing cola brands, creates "an addiction out of the product".

Some videos show encouragement of excessive drinking including those with branded alcohol, with no negative consequences to the drinker.

Blogs have come a long way to become a focussed marketing tool helping brands influence the blogger's followers. Ipsita Basu explores the n...

Unisex fragrances are the new rage, giving a sophisticated twist to the global e-citizen.

The SC has hinted at ‘connivance’ between govt and the tobacco lobby. ITC has made donations to political parties, including Cong and BJP.

Pandey is the anti-thesis of the sports agent, rustic in his appearance, non-calculating in his ways, prone to letting down his guard.

Heroine is Kareena's Dirty Picture. The actress has shown ample cleavage and partaken in some really intimate bedroom scenes. Definitely wo...

A short review of the long and rich history of brand ambassadors. How it started, in the West and in India. How it evolved. And whether it ...

Bollywood star Shah Rukh Khan has now set his sights on making the most expensive film in India for a budget of $25 mn. Kick-starting block...

Aamir Khan starrer Ghajini has earned an estimated Rs 90 crore by selling its distribution rights beating previous record of Om Shanti Om. ...

While we are always comfortable quaffing Scotch, the smoother, more refined bouquet of Irish whiskey are quite another, exclusive privilege.