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CELEBRITY BRAND DAMAGE
America at 250: Why Trump's second term is reviving fears of an 'imperial presidency'As America marks its 250th anniversary, President Trump's actions have drawn comparisons to monarchy, with critics pointing to his use of p...- Why India's manufacturing future needs more than jugaadIndia's manufacturing sector faces a critical juncture. Global buyers demand zero defects and reliability, moving beyond India's traditiona...
- Quote of the Day by Coco Chanel: “I don't know why women want...– Inspiring lessons on confidence, femininity, relationships, empowerment and why confidence is the best outfit by the founder of Chanel known for transforming modern style and redefining women’s powerQuote of the Day by Coco Chanel: Coco Chanel’s quote, “I don't know why women want any of the things men have when one of the things that w...
- From $22 billion to zero: Success, not failure, brought Byju downByju's, once a $22 billion edtech giant, has collapsed. Founder Byju Raveendran faces jail for contempt. The company's downfall stems from ...
- Warren Buffett's framework for finding businesses to invest : The ‘Shiftless Nephew test’Warren Buffett once revealed a brutally simple test for separating great businesses from merely good ones: Could you put a lazy, not-too-sm...
- Did Justin Baldoni quietly win the Blake Lively legal war? Millions lost, no gag order — who is finally ready to spill the settlement secretsBlake Lively and Justin Baldoni just wrapped their high-profile “It Ends With Us” legal drama in a settlement that, as per reports, didn’t ...
- Japanese Proverb of the day: "The reputation of a thousand years may be determined by the....." — The philosophy of one hour that defines a thousand years: powerful life lessons on character, reputation, and decisive momentsJapanese proverb of the day reveals a hard truth. Your reputation and integrity in life are never built slowly and steadily — they are stre...
- Word of the Day: ExcoriateWord of the Day: The word excoriate means to strongly criticize. This term is highly relevant today. Social media amplifies public criticis...
- Our investors ignored, disrespected us: Udemy cofounder opens up about sale to CourseraAiring his frustration over the startup’s sale to rival Coursera, Gagan Biyani said in a social media post that 15 years of investor-led de...
- Blake Lively seeks to keep finances private in trial against Justin Baldoni: What is her and Ryan Reynolds’ net worth?Blake Lively has submitted filings seeking to exclude any reference to her and Reynolds’ net worth, income, or overall financial status dur...
- OpenAI sued for trademark infringement over Sora's 'Cameo' featureCelebrity video platform Cameo has sued OpenAI, alleging its new "Cameo" feature in the Sora video app infringes on its trademark. Cameo cl...
- Revealing Diddy's darkest secrets under oath? A-list stars may not testify in court fearing damage to their reputationSean Diddy Combs' arrest on serious charges has silenced his A-list friends.
- Congratulating PV Sindhu on her Olympic podium finish may cost brandsBaseline Ventures is sending legal notices seeking Rs 5 crore damages from P&G, Perfetti, Pan Bahar, Apollo 24/7, Aditya Birla Group and ot...
- Coronavirus Pandemic: Celebrities lose screen space to lockdownThey attributed the downturn in spending on celebs to the lockdown, backlash against Chinese brands and their endorsements by extension and...
- Back to basics with Influencer MarketingWith Influencer Marketing coming increasing scrutiny the world over, perhaps it’s time to go back to basics. Starting with picking the righ...
- Why Bollywood stars like Hrithik Roshan, Alia Bhatt are the collateral damage in new FDI ecomm rulesHrithik Roshan’s HRX, Deepika Padukone’s All About You, Saif Ali Khan’s House of Pataudi and Alia Bhatt For Jabong to be hit as Myntra and ...
- Aamir Khan damaged India’s brand identity: Amitabh Kant, DIPP secretaryDefending Khan exit from the campaign, DIPP Secretary Amitabh Kant said the actor, by terming India an 'intolerant country', worked against...
- How costly are the controversial remarks of celebrities for brandsMost marketeers in their rush to sign up a celebrity, fail to tap into the different ways in which a celebrity's persona could colour the b...
- Lawyers defend celebrities endorsing Maggi, fault Nestle for excessive leadWhile many states have tested or are testing the product, legal experts say those who endorsed the brand, should not be held responsible.
- Big B's 'poison' comment on Pepsi:Celebs should follow do-no-harm policy even after contract endsThe media could also play a useful role to reinforce discipline: minute scrutiny of contra-brand behaviour would make celebrities mindful o...
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