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Broadcasters, streamers step up investment in premium non-fiction contentIndian broadcasters and streaming platforms are significantly increasing investment in premium non-fiction content. Unscripted programming ...
5 Skills every mid-career professional needs to learn in 2026The workplace is evolving faster than ever, and experience alone is no longer enough to stay ahead. From AI leadership to strategic decisio...
Modern proverb of the day: ‘The owl hunts in silence while the peacock waits for…’ - Words of wisdom on taking action instead of seeking attentionToday's modern proverb of the day shows that true impact comes from quiet focus and diligent work, not loud self-promotion. Success is buil...
Protein & clean labels priorities in snacking; quick commerce fuelling healthy snacking: Farmley reportIndian consumers now prioritize protein content and natural sweeteners in their snack selections. Quick commerce and ingredient transparenc...
Who is Anshula Kapoor? Boney Kapoor's daughter from his first marriage, who skipped Bollywood and worked at Google, is now marriedEntrepreneur and influencer Anshula Kapoor, daughter of film producer Boney Kapoor and sister of actor Arjun Kapoor, married screenwriter a...
Star Plus bets big on premium non-fiction as broadcasters chase new audiences, advertiser interestStar Plus is strategically re-entering premium non-fiction programming after a long hiatus. The channel has launched India Ke Top 1%, an ad...
Millennium Towers: How Phoenix Mills is designing workplaces people chooseMillennium Towers in Pune offers a new vision for commercial office spaces. This development integrates business, lifestyle, and community ...
How brands reach business leaders: The power of credibility, context, and visibilityBusiness leaders discover brands through trusted environments, meaningful industry conversations, and credible platforms, not just advertis...
Ankur Warikoo says India has an 'envelope problem'. Here's what he meansEntrepreneur Ankur Warikoo highlights India's "envelope problem," arguing that talent is overlooked due to a focus on credentials over abil...
Ranveer Allahbadia reveals the lesson he learned while building BeerBiceps: 'If you're earning under ₹50,000 a month...'YouTuber Ranveer Allahbadia, known for BeerBiceps, advised focusing on increasing income over investing for those earning under ₹50,000 mon...
India's VC ecosystem shifts to monetization-led growth in 2026, backed by AI, Q-commerce infra and domestic tailwinds: BainIndia's venture capital and growth ecosystem is entering a monetization-led phase in 2026, with investors prioritizing capital efficiency, ...
Late kick-offs drag FIFA World Cup 2026 TV ad volumes down 14% in IndiaThe FIFA World Cup 2026 saw a significant drop in linear TV advertising in India, with unfavorable match timings and a paywall on ZEE5 impa...
Influencer boom masks growing ad fatigue as brands chase clicks over brand-building: KantarIndian marketers might be overestimating influencer impact, as a Kantar report reveals Gen Z fatigue with sponsored and AI ads. While creat...
Beyond traditional advertising: Make your brand reach business decision makersReaching the right audience today requires more than a successful campaign. As brands look to engage decision-makers in meaningful ways, in...
Legacy studios bet on mobile-first entertainment for next growth phaseIndia's established media giants like Yash Raj Films, Zee Entertainment, and Saregama are strategically investing in digital-first platform...
'They will watch a 3hr podcast if...': Ankur Warikoo says Gen Z doesn't have a short attention span, just a faster rejection spanEntrepreneur Ankur Warikoo has ignited a debate on social media, asserting that Gen Z possesses a 'faster rejection span' rather than a sho...
Beyond brand visibility: Why media partnerships matter for business growth and thought leadershipAs digital advertising becomes more crowded, brands are reconsidering their strategies to reach business audiences and decision-makers. Med...