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India's electric scooter boom: Mass market adoption spreads beyond metrosElectric scooter sales are expanding beyond big cities into smaller towns and rural India. This shift signals a mass-market phase for elect...
Someone will define India's export excellence in 2026. Make sure it’s youWith India's exports hitting record highs, the Payoneer India Cross-Border Excellence Awards give the businesses driving that rise a stage ...
$47 frappuccino nobody asked for (but everyone needs): How Starbucks can cure its midlife crisis with a pinch of saffron, and some very old retail psychologyStarbucks faces challenges and needs a new strategy. The article suggests introducing very expensive items to make regular coffees appear c...
Inside Samsung's strategy to own every tier of the Smart appliance marketSamsung's new Bespoke AI refrigerator range targets India's growing premium appliance market with a three-tiered strategy. From practical D...
The $47 Frappuccino nobody asked for (but everyone needs)How Starbucks can cure its midlife crisis with a pinch of saffron, and some very old retail psychology.
Titan Company shares gain 2%. Why JPMorgan, others see up to 28% upside after analyst call?Titan shares are seeing gains as brokerages maintain a positive outlook. The company has outlined ambitious growth plans for the coming yea...
Micro-drama platform Bullet launches Trinetra AI—an AI filmmaking and content intelligence platform for micro dramasBullet, backed by Zee Entertainment Enterprises, has launched Trinetra AI, a platform that uses artificial intelligence for filmmaking and ...
Mastercard to look beyond card biz; target tier 3 & 4 markets for growthMastercard is targeting India's expanding credit-on-UPI market. The company is looking beyond traditional card payments for future growth. ...
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
Pepsico launches energy drink Adrenaline Rush, eyes mass-premium segmentPepsiCo has introduced its premium energy drink, Adrenaline Rush, to the Indian market. This move expands their beverage portfolio, offerin...
Unilever says it won't miss India's premium boom like it did in ChinaUnilever CEO Fernando Fernandez stated the company will not repeat past mistakes in China by being late to India's premium market. He empha...
OPPO partners with Instagram to back India's growing creator economyOPPO is partnering with Instagram to empower India's booming creator economy, launching the Oppo Lumo image program. This initiative offers...
Mother Dairy launches India's first naturally degradable milk pouch ahead of World Environment DayMother Dairy has introduced India's first naturally degradable milk pouch. This innovation will begin in Delhi-NCR on June 5. The new packa...
Zara posts weakest performance in India since pandemic, net sales fall 1% in FY26Zara's India operations experienced a slowdown in the past fiscal year, marking its weakest performance since the pandemic. Intensifying co...
Myntra announces End of Reason Sale starting May 29Myntra's 24th End of Reason Sale begins May 29. Millions of customers can shop over 6 million styles. Emerging brands will debut new collec...
Global firms use AI at Indian hubs to bring more ad work in-houseGlobal companies are using AI in India to create advertisements. This technology helps them produce images and videos faster. Companies lik...
DS Group brings UK-based Ben's Cookies to India; eyes 10 outlets in FY27DS Group is bringing British brand Ben's Cookies to India. The company plans to open up to 10 stores in Delhi and Mumbai this fiscal year. ...