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BRAND ADVERTISING
What is advertising? Watch video12 Aug, 2015, 10.42 AM IST- Exclusive: Brand Youngistan becomes biggerbrandequity.jpg05 Mar, 2011, 03.50 PM IST
- Brand Equity: Celebrity endorsementsendorsement.jpg22 Feb, 2014, 11.55 AM IST
- Brand Equity: Advertisers - It's time to snapchat04 Sep, 2016, 08.30 PM IST
- Butter king Amul makes a come back; reclaims its territoryAmul.jpg20 Oct, 2010, 10.13 PM IST
- Product advertisements: Tall claims, falling short?Brands.jpg26 Sep, 2010, 01.43 PM IST
- Short and sweet is the new manta for commercialscommercial111.jpg27 Feb, 2010, 06.20 PM IST
- ET Brand Equity Roundup: The Amul controversy and much more14 Sep, 2018, 06.18 PM IST
- Brand Equity: Demonetisation impact on advertising25 Dec, 2016, 09.12 PM IST
- Brand Equity: Ranveer's stint in advertising30 Dec, 2015, 07.53 PM IST
- Tinder: Wooing millennials or moms?05 Jun, 2016, 04.53 PM IST
- Brand Equity: Industry bodies – relevant or redundant?28 Aug, 2016, 12.23 PM IST
- Brandequity: Piyush Pandey on some special adsbrandequity.jpg05 Jun, 2010, 05.35 PM IST
- Advertising awards: Failed client pitchadvertising.jpg01 May, 2010, 04.46 PM IST
- Brand Equity Agency Reckoner: Expectations for next yearBrand-Equity-Awards.jpg06 Feb, 2011, 11.14 AM IST
- Banking ads: Do they really co-relate brand with the visuals?Banking.jpg13 Mar, 2011, 03.13 PM IST
- Piyush Pandey: Most influential advertising person of 2011Piyush-Pandey.jpg19 May, 2012, 01.17 PM IST
- Ad agencies: Smaller agencies hog spotlightAD-agencies.jpg19 May, 2012, 12.27 PM IST
- Media agencies: The big movementsMedia-agencies.jpg19 May, 2012, 11.58 AM IST
- Brand equity: In conversation with JWT's Global CEO17 Dec, 2016, 04.30 PM IST
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