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BLENDER S PRIDE
Dhurandhar roars into living rooms, pulls 5.3 crore viewers in one eveningDhurandhar has achieved a massive television premiere, reaching over 53 million viewers on Star Gold, Star Gold 2, and Colors Cineplex, sur...- Delhi HC rejects Pernod Ricard's plea against denial of L1 liquor licenceThe Delhi High Court has rejected Pernod Ricard's plea for an L1 wholesale liquor licence. The French spirits giant faced denial due to a p...
- Karnataka revises liquor prices. Check latest new rates in Bengaluru and other areasKarnataka has implemented a new Alcohol-in-Beverage (AIB)-based excise duty system, resulting in updated liquor prices statewide. The excis...
- A matter of tasteOn World Whisky Day Stephanie Macleod, master blender at Dewars, muses about everything whisky — from her favourite cask to her journey in ...
- No decision yet on India unit listing; exploring strategic options to boost value: Pernod RicardFrench spirits giant Pernod Ricard has stated no decision is made on listing its Indian subsidiary. The company is exploring options to enh...
- Pernod Ricard is said to begin IPO process for India unitPernod Ricard SA, the maker of Absolut vodka and Chivas Regal whisky, has begun work on a potential initial public offering of its Indian b...
- India’s newest round of drinkers is rewriting the rules of the world’s biggest barYoung Indians are redefining their drinking habits not by drinking less, but by selecting superior quality alcohol. This notable shift towa...
- Supreme Court junks Pernod Ricard's plea against 'London Pride' whisky trademarkThe Supreme Court has denied Pernod Ricard India's request to halt the sale of 'London Pride' whisky, asserting that its branding isn't dec...
- Pernod Ricard plans to triple revenue by next decade; launches two new premium whiskiesPernod Ricard India announced the launch of two premium whiskies—Royal Stag Double Dark Peaty Whisky and Blenders Pride Four Elements Premi...
- Pernod Ricard India accelerates premiumization strategy; launches two new whiskies in the premium segmentPernod Ricard India announced plans to triple its revenue within a decade by prioritizing premiumization and innovation. It launched Royal ...
- Trademark infringement: SC directs 'London Pride' whisky maker to consider changing packagingThe Supreme Court directed a Madhya Pradesh-based company producing 'London Pride' whisky to consider changing the trade dress and color of...
- SC to examine HC order in Pernod Ricard trademark casePernod Ricard senior counsel Mukul Rohatgi told the SC that the Indore-based firm had copied its trademark Blenders Pride by adopting and u...
- Elegance and flair rule at the Blender's Pride Bangalore Fashion WeekBringing together a concoction of designers in its 14th edition, Blender's Pride Bangalore Fashion Week - Summer Online was indded a starry...
- Lowe Lintas bags Pernod Ricard's croreeative account"Lowe Lintas, Delhi will be the second agency to work on the wide portfolio of brands of Pernod Ricard in a dual agency format in the count...
- Pernod Ricard launches limited edition of Blenders PridePernod Ricard's brands include Absolut, Chivas Regal, Royal Salute, The Glenlivet, Ballantine's, 100 Pipers and Blenders Pride.
- Pernod Ricard grows faster, narrows gap with United SpiritsThe French firm also reported a net profit of Rs 685.1 crore for FY13, more than double that of United Spirits' Rs 320.7 crore.
- Vijay Mallya-led United Spirits Ltd shifts focus to premium brandsThe focus has shifted to premium brands that would bring in a larger profit margin per case, almost 3.3 times more than the regular segment.
- Pernod Ricard India rolls out costliest whisky in IndiaPernod Ricard has rolled out superior versions of Blender's Pride and Royal Stag whiskies, after posting 30% value growth from its locally ...
- Liquor industry undergoing ‘premium-isation’Customers are raising a toast to premium brands as the cheap and cheerful ones stay firmly on the shelf.
- Now, Mallya's Royal Challenge slips behind Blender's PrideFigures for FY08 suggests that Blender's Pride closed the year with 1.10 million cases in volume depletion just ahead of Royal Challenge's ...
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