Pernod Ricard launches limited edition of Blenders Pride

NEW DELHI: Liquor major Pernod Ricard today announced the launch of second limited edition of Blenders Pride Reserve Collection in India.

These limited edition packs will be available across all markets from October.

Pernod Ricard's brands include Absolut, Chivas Regal, Royal Salute, The Glenlivet, Ballantine's, 100 Pipers and Blenders Pride.

The company said in a statement that Blenders Pride Reserve Collection Limited Edition is inspired by one of the most iconic patterns of the modern times: the classic pinstripe.

Pernod Ricard India AVP, Domestic Brands, Raja Banerji said: "It is targeted at those who appreciate the good taste and believe in living life in style."