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Google Fitbit Air launched: New screenless fitness tracker brings AI health coaching, 7-day battery life and iPhone supportGoogle has launched the new Fitbit Air, a lightweight screenless fitness tracker with AI health coaching features. The wearable supports An...- Titan to expand Helios portfolio by adding 10 new international watch brands in 12-18 monthsTitan Company plans to introduce 10 new international brands under its Helios format in the next 12-18 months. Additionally, it will add 50...
- Wear and tear: India's smartwatch market struggles amid fading interestNot long ago, smartwatches and fitness trackers were a must-have in one’s digital wardrobe. But these devices are now falling out of favour...
- Cheaper knockoffs take shine off big wearables brandsThese products, which closely resemble the design of the Apple Watch and other premium smartwatches, are also pulling down the average sell...
- For smartwatch brands, 2024 to be a year of make or breakThe smartwatch segment is being treated as part of the fast-moving fashion and lifestyle industry, though it is a technology segment, and b...
- Now, wearable cos bet on smart ringsIndian brands Boat and Noise are entering the smart ring market, targeting fitness enthusiasts. The companies are looking to capitalize on ...
- Fire-Boltt to start exports from India from Feb: CEOWhile the initial inventory to these markets went from China, Kishore said the plan is to start exporting from India from February onwards.
- Indian brands corner more than half of wearables marketAmong the top five wearable brands in India, top three are Indian brands - Nexxbase (Noise) with an over 32% share, Imagine Marketing (BoAt...
- Soft power over hard sell: Positioning 101The intent and strategy, as many new-age companies well demonstrate, is to capture mindshare, the equivalent of leveraging soft power in ge...
- Bulk of wearables, hearables' India demand met from local assembly, but value addition minimal: AnalystsThe wearables segment is expected to hit shipments of 100 million units worth $3.1 billion in 2022, and grow to 140 million units and $3.6 ...
- Titan says mid-term outlook for jewellery division positive, looking to expand Tanishq stores to global marketsAs Indians inexorably march towards the USD 5000 per capita GDP, their desire for lifestyle products will explode, he said. "Our low market...
- Omthing aims to capture 5% share of India's smart wearables market in 3 yrsOmthing, a sub-brand of Chinese consumer electronics company 1More, is also keen on establishing a manufacturing and R&D centre in India in...
- Pebble's latest line of smartwatches may replace the need for phonesPebble launched the Pebble 2, an update to the Classic model, Pebble Time 2 which is more `fashion conscious' and the Pebble Core.
- UHNIs swear by fitness tech, 57% wear smartbands daily, says new Kotak Wealth Management reportOn an average, Ultra High Net worth Individuals (UHNIs) take about five years to plan efficient succession.
- Reliance LYF may enter wearable devices spaceExperts said Reliance LYF would want to tap the wearable devices market--which is expected to be between $14 billion and $40 billion by 202...
- Toledo in Spain is heaven on Earth: LingosMio.com founder Alok AroraCEO and founder of LingosMio.com, Alok Arora, says that Toledo is the perfect holiday destination with amazing people, beaches, and food.
- After electronics and apparel, wearables is the next big frontier for FlipkartGoing by the current popularity of wearables such as smart watches, bands, shoes or other tracking accessories, Flipkart is expecting the c...
- Lycos and Apollo form joint venture to build full-stack e-commerce solutionWhile logistics and fulfillment will be driven by Apollo, the digital marketing and security will be addressed by Lycos Internet as a part ...
- Broadcom betting on wearables opportunities in IndiaIn India, the market is at a nascent stage, selling a handful of products like smartwatches and fitness bands launched by handset makers.
- Broadcom sharpens focus on Indian wearable tech marketSemiconductor solutions company Broadcom is focusing aggressively on the Indian wearable technology segment with heavy investments.
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