Searched for
AUTHENTICITY IN CREATOR ECONOMY
YouTube is now India's prime-time screen, says Gunjan SoniYouTube has become India's primary viewing platform, blending online reality with high-quality video. The company is significantly growing ...- Rippl launches a social recommendation platform to redefine trust-led discoveryIndian startup Rippl has launched a trust-first social commerce platform to combat the growing 'trust deficit' online. The platform enables...
- GoodPass wants to be the transaction layer of AI-powered travelThe experiences market is a $250-billion global opportunity projected to grow faster than flights or hotels. Yet the segment has remained u...
- India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
- Japan proves the next influencer economy may not involve humans at allJapan is witnessing a surge in AI-powered virtual influencers, with companies like Aww Inc. developing autonomous digital personalities for...
- Who is Pujarini Pradhan? Influencer faces ‘industry plant’ claims, watch her reaction as celeb and fan support pours inInstagram creator Pujarini Pradhan faces scrutiny over her rapid growth and content style, with some labeling her an "industry plant." Prad...
- Adobe study tracks growing use of generative AI among Indian creatorsGenerative AI is revolutionizing creator economy, moving from experimentation to essential tool for growth. Majority of all creators across...
- Indian Influencer Governing Council introduces Code of Standards to guide digital consumersThe Indian Influencer Governing Council (IIGC) has launched a Code of Standards for consumers to promote ethical engagement and informed de...
- WAVES Summit: How creator economy is gaining cloutIndia's media and entertainment industry is set for a boost with the WAVES 2025 summit, inaugurated by PM Modi, attracting global participa...
- Why is the govt handing out $1 billion to content creators?India's creator economy is booming, fueled by easier internet access. The government has introduced a $1 billion fund and Rs 391 crore for ...
- vHub launches an AI driven digital matchmaker for brands and influencersThe AI powered SaaS platform provides features for influencer discovery, democratises influencer search and collaboration with its marketpl...
- Rigi Launches GapUp: A New Era of Authentic Knowledge Exchange is HereGapUp is the embodiment of a diverse confluence of minds and a gathering of financial experts, fashion enthusiasts, tech visionaries, fitne...
- Introducing "GapUp": A Curated Discovery Platform for Authentic Knowledge ExchangeGapUp promises to be the nexus of expertise, bringing together financial experts, fashion mavens, tech innovators, business coaches, fitnes...
- Gaming, beauty, travel and fashion among most popular segments in creator economy: CosmofeedMicro-influencers are disrupting the marketing space, allowing both brands and consumers to have high engagement and focussed content, the ...
- The big bang emergence of collaboration apps for creators to like, share & subscribeThe creator economy is projected to double from $250bn to $480bn by 2027, and the social media content creator base in India is on track to...
- BigBang.Social aims to empower 100,000 creators and tap vast opportunities in the creator economy: CEO Vijay SubramaniamBigBang.Social, claimed to be India's first creator super-app, offers opportunities for commerce, brand collaborations, upskilling, and a p...
- Bollywood actor Athiya Shetty invests in social commerce platform Stage3Stage3 has previously raised Rs 20 crore from a clutch of investors, including Blume Ventures, Inflection Point Ventures, Nueva Ventures, E...
- LTD.INC announces launch of Web3 platform and mobile appIt allows collectors to 'Invest In Culture' while having verifiable ownership of highly sought-after digital collectables linked to real-wo...
- Eloelo raises $2.1 million to strengthen creator tie-ups, fuel expansionEloelo, a livestreaming and social gaming platform, has seen its user base grow 15 times over the past six months. The platform now has mor...
- Indian creators needn’t panic about new YouTube tax rulesOnly about 15% of YouTubers in India have a slight to a significant portion of their viewership in the US.
Load More
