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AMUL BRAND PARTNERSHIP
Inside Amul’s new plan to sell everything from frozen pizza to protein shakesDairy giant Amul, which has touched a milestone Rs 1 lakh crore turnover in FY26, is making its boldest bet with its blue-and-red-ocean str...- IPL 2026: Gujarat Titans cash in on IPL boom with 37 sponsors, signal deepening brand cloutGujarat Titans are securing 37 partners for the 2026 IPL season. This growth shows increasing brand trust and the team's appeal. The franch...
- IPL 2026: Ambani-owned Mumbai Indians deepen brand play with 30+ partnerships, 20% growth in sponsorship poolMumbai Indians enters the 2026 IPL season with over 30 brand partnerships. Sponsorship revenue has grown 20 percent year-on-year. The franc...
- Amul extends partnership with Argentina Football Association as regional sponsorAmul has extended its partnership with the Argentina Football Association (AFA) as the Official Regional Sponsor for another season, markin...
- GCMMF launches Amul Milk in SpainAmul milk is now available in Spain. Gujarat Cooperative Milk Marketing Federation has partnered with Cooperativa Ganadera del Valle de los...
- ITC, Nestle and other FMCG giants widen ecomm web to click with customersMajor packaged goods cos such as ITC, Nestle, Amul, Dabur, and Marico are expanding their ecommerce platforms to multiple cities, offering ...
- Nandini takes the helm as ghee supplier for Tirupati Laddoos: All you need to know about South India's 'Amul'Tirumala Tirupati Devasthanam has appointed Nandini as the new ghee supplier for its iconic laddoos, addressing recent concerns about ingre...
- T20 World Cup: Amul to sponsor USA, South Africa cricket teamsIndian dairy company Amul has been named the Lead Arm sponsor of the USA cricket team in the upcoming T20 World Cup, starting in June. The ...
- 45-50% growth in Amul’s summer product categories likely this year: MDAmul India navigates cocoa price surge impact by passing on costs to consumers. However, as Amul is still a value for money brand, it would...
- Gatorade ropes in Hardik Pandya; first cricketer to endorse the brandPepsiCo has signed Indian cricketer Hardik Pandya as the brand ambassador for its sports drink Gatorade, marking the first time the sports ...
- Sachin Tendulkar continues to score big in endorsementsDespite the belief that cricketers have a shorter shelf life for endorsements compared to Bollywood stars, Tendulkar's brand endorsement va...
- DS Group partners with Swiss luxury chocolate brand LaderachThe group’s existing brands in the confectionery segment include Pulse and Chingles candy, while its premium retail brands include Le March...
- Amul, Parle, others stop direct supply to B2B startup UdaanLast week, Udaan filed a complaint with the Competition Commission of India (CCI) against Parle Products, alleging that the company was "ab...
- Amazon to sell Amul products in USUnder its partnership announced today, Amazon under its Global Selling programme will offer Amul's Ghee and GulabJamun to consumers in Amer...
- Brands make micro-nutrient value addition to get closer to customer and complianceFrom breakfast cereals, appetizers, meals to beverages, Indians are gradually getting their platters filled with vitamins and minerals as b...
- PM Narendra Modi to take ‘Taste of India’ to MongoliaHomegrown Amul - India's best known food brand - is all set to help Mongolia develop its dairy sector based on Amul model of cooperatives.
- Amul calls for a relook at EU-India Free Trade AgreementEU subsidises their milk farmers by giving various incentives on export of their dairy products which actually make their products cheaper ...
- Amul seeking pacts with other milk co-operatives, says chairman Vipul ChaudharyAmul is a common brand for all Gujarat-based cooperative dairies and the same model can be adopted nationally in partnership with other sta...
- Brand image of Olympic medal winners all set to see new highIt's been the best-ever medal haul for the Indian Olympic contingent, and name recognition has never been higher for Mary Kom, Saina Nehwal...
- Amul relaunches theme songGujarat Cooperative Milk Marketing Federation, the owner of Amul brand, has re-launched its theme song 'Mero Gaam Kathapare' after 35 years.
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