India’s audio streaming apps pivot to 'hybrid' model to drive paid subscriptionsThe landscape of audio streaming in India is undergoing a transformation with a dynamic hybrid model gaining traction. Services are blendin...
03 Jun, 2026, 08.40 PM IST
Amazon Music widens India play beyond Prime amid audio streaming shakeoutIn an exciting development, Amazon Music is set to unveil a new strategic initiative in India, offering a trio of subscription options: fre...
02 Jun, 2026, 09.45 AM IST
IPL gets 70% of viewership in hybrid mode: StudyThe findings suggest IPL viewing is increasingly resembling a daily habit rather than event-based consumption. The shift extends beyond liv...
24 May, 2026, 04.33 PM IST
PM Modi distributes over 51,000 appointment letters at 19th Rozgar Mela; highlights India’s global tech rise and youth opportunitiesPrime Minister Narendra Modi distributed over 51,000 appointment letters to new government recruits. These individuals will join various ce...
23 May, 2026, 12.50 PM IST
Your Swiggy, Zomato orders may get costlier as fuel prices riseFuel price hikes may impact food delivery and quick commerce firms Eternal and Swiggy. Elara Capital reports a manageable near-term cost pr...
20 May, 2026, 08.56 AM IST
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
18 May, 2026, 02.31 PM IST
India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
14 May, 2026, 12.41 PM IST
Chanel for Chandigarh, Mango for Mangaluru: India’s luxury map shifts beyond metrosIndia's retail landscape is shifting as smaller Tier-2 cities are now attracting global brands and premium malls, outperforming larger metr...
12 May, 2026, 03.32 PM IST
Streaming firms eye one-stop shops to build scale and profitabilityAmazon's integration of MX Player with Prime Video signals a trend towards unified streaming platforms in India. This move aims to reduce c...
08 May, 2026, 12.33 AM IST
Big-budget campaigns show how AI companies are racing for relevance in IndiaAI giants are making a big splash in India. ChatGPT and Google Gemini are using TV and billboards to show how AI can solve everyday problem...
06 May, 2026, 11.36 AM IST
Gram panchayats boost own earnings, fund schools, flood control and digital accessIndian villages are achieving financial independence. Gram panchayats are boosting tax collections and using their own funds for schools, f...
24 Apr, 2026, 09.34 AM IST
Amazon India plans to invest Rs 2,800 crore to strengthen operations; to focus on quick commerceAmazon India announced an investment of Rs 2,800 crore to bolster its infrastructure and operations, aiming to enhance delivery speeds acro...
23 Apr, 2026, 12.30 PM IST
Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
22 Apr, 2026, 11.38 AM IST
Xbox CEO Calls Game Pass ‘too expensive’ in leaked memo: Will prices be cut? Here’s what Microsoft is planningThe move comes after Microsoft significantly increased subscription prices in 2025, with Game Pass Ultimate rising to $30 per month. Other ...
15 Apr, 2026, 06.06 PM IST
Netflix to refocus on ads, content after failed Warner Bros bidNetflix reports earnings Thursday. Investors expect focus on content and ad growth. The company did not acquire Warner Bros Discovery. Netf...
15 Apr, 2026, 03.44 PM IST
Paid music streaming hits the right note as free users fadeIndia's music streaming sector is seeing strong growth. Paid subscribers have increased significantly and are expected to rise further. Aff...
13 Apr, 2026, 07.35 AM IST
Insurance policy mis-selling trap: Over 80% of users on online insurance platforms experience dark patterns, reveals studyFrom 1 July, stricter norms issued by the Reserve Bank of India will come into force against banks’ mis-selling of financial products, incl...
06 Apr, 2026, 06.30 AM IST