Microdramas are reshaping the Hollywood landscape by delivering concise, captivating episodes that resonate with audiences. This innovative...

Netflix projected third-quarter revenue and earnings below Wall Street expectations. The company will now release viewing-hours reports ann...

JioStar is integrating generative AI for conversational content discovery and commerce. This technology allows users to find shows and prod...

Walt Disney reported a $28 million loss from its India joint venture with Reliance Industries in Q1 fiscal 2026, a slight improvement from ...

Disney+ Hotstar partners with Coldplay to stream their Music of the Spheres World Tour concert live from Ahmedabad to audiences across Indi...

Jio Star is targeting ₹6,000 crore in ad revenue from the ICC Champions Trophy and IPL 2025. They expect ₹1,500 crore from the Champions Tr...

This comes months after ET reported that Amazon agreed to acquire MX Player from Times Internet as part of a strategy to strengthen its vid...

The ICC Men’s T20 World Cup final showcased the diverse reactions of Indian cricket fans, highlighting the varied preferences shaping conte...

Dubbed "magic words," this tool introduces a new form of contextual advertising for the Disney+ an Hulu streaming services. It uses a combi...

The Walt Disney Company is set to acquire Comcast Corporation's 33% stake in Hulu, the streaming platform, for $8.61 billion, valuing Hulu ...

Launched earlier this year, before the Hollywood writers' strike, the group is looking to develop AI applications in-house as well as form ...

Some new-age cos still negotiating to buy spot ad deals, instead of becoming sponsors.

The fresh round of Amazon layoffs will affect staff mostly in Amazon Web Services or AWS, Amazon People eXperience and Technology (PXT), ad...

Viacom18 Media Pvt., the joint venture between Paramount Global and Ambani’s conglomerate Reliance Industries Ltd., licensed the IPL stream...

India's biggest media property is staring at multiple headwinds as the rights holders seek to monetise the property, including a decline in...

Collectcent founder Andesh Bhatti said they also plan to strengthen Collectcent's presence in countries like North America, Europe, Latin A...

If you thought Cartoon Network, Pogo, Disney, and Hungama TV were kids' channels, look who's watching them - nearly a fifth of their viewer...