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81% of Indian marketers prioritise reach, only 17% attention quality: ReportA recent report indicates that 81% of marketers in India prioritize reach in media planning. Despite this, only 17% consider attention qual...- Sony Marathi ropes in 13 brand partners for 'Kon Honar Crorepati' hosted by Madhuri DixitSony Marathi has onboarded 13 brand partners for the upcoming season of Kon Honar Crorepati, hosted by Madhuri Dixit. The show is set to pr...
- Dwayne Johnson launched Teremana Tequila in 2020; 6 years later, the brand was reportedly valued at about $3.5 billionDwayne Johnson launched Teremana Tequila in 2020 with three partners. Six years later, the brand was reportedly valued at $3.5 billion. Joh...
- Netflix plans to cut about 5% of its workforce as early as next week, report saysNetflix is preparing to lay off approximately 5% of its workforce, with an announcement imminent next week. The decision follows previous l...
- Food firms scramble for experienced safety professionals as demand soarsIndia's food industry is currently experiencing a significant shortage of experienced food-safety professionals. Employers have reported a ...
- LeBron James' Net Worth: From basketball court to investment 'Slam Dunk' - How NBA legend built his $1.4 billion fortuneLegendary basketball player LeBron James has earned in excess of $580 million in NBA salaries during his career. The reason why James stand...
- Startup of the Year Groww bets on scale; Qcomm sparks festive credit surgeHappy Thursday! Groww is betting its newer businesses will take a bigger slice of its income. This and more in today’s ETtech Morning Dispa...
- Razorpay cofounder Shashank Kumar explains how ChatGPT ads will work in IndiaRazorpay has teamed up with OpenAI to introduce advertising on ChatGPT for Indian enterprises. This collaboration features well-known brand...
- Type One Energy raises $200 million to develop world’s first commercial fusion reactorThe Series-B round, which takes total funding to-date to more than $400 million, is the third-biggest sector Series B raise over the last f...
- JioStar taps IPL fandom that's moving beyond Hindi and EnglishKannada, Telugu and Tamil cricket feeds have shown significant growth during TATA IPL 2026. JioStar launched 'Beyond Boundaries' to enhance...
- Meesho shares jump 6% as content commerce NMV grows 152% in Q2. Buy, sell or hold the stock?Meesho shares rose after strong growth in its Content Commerce business, with NMV increasing 152% year-on-year. Brokerages remain divided, ...
- SDKs emerge as key gateway to AI advertising as in-app ad market hits $400 billionIndependent advertising technology platforms are set to leverage SDKs to dominate the $400 billion in-app advertising market. Growth in thi...
- GST relief on cards for ecomm sellers; AceVector's weak debutThe GST Council is expected to consider easing compliance for small ecommerce sellers. This and more in today’s ETtech Top 5.
- SEBI chairman warns investors against anonymous tips, finfluencers; launches Project JagrookTuhin Kanta Pandey, Chairman of the Securities and Exchange Board of India, has inaugurated Project Jagrook, which aims to boost investor e...
- Maa Acorn unveils Ayana Woods, Bengaluru’s first longevity- and wellness-anchored villa community, with the largest resort-style club spread across 8 acresMaa Acorn Lifestyle Pvt. Ltd. has announced the upcoming launch of a resort-style club at Ayana Woods. This 8-acre facility will feature a ...
- AI cloning opens new monetisation route for celebrities, creatorsArtificial intelligence is transforming the monetization landscape for film stars, cricketers, and digital creators. Licensing AI-generated...
- IPO-bound Razorpay partners with OpenAI to help Indian brands advertise on ChatGPTUnder the partnership, Razorpay Engage, the company's customer engagement and marketing platform, will help brands prepare product catalogu...
- In 2018, a California couple invested $5,000 in Bala; today, their fitness brand generates more than $30 million in annual salesNatalie Holloway, Co-Founder and CEO of Bala, shares how she and co-founder Max developed the fitness brand from a $5,000 beginning into a ...
- India’s Decisive Decade: 7 Business trends every CEO should watchIndia's business landscape is changing quickly, with AI, manufacturing, services, cybersecurity and new markets creating fresh opportunitie...
- JioStar secures 15 brands across eight categories for West Indies tour of IndiaJioStar has confirmed 15 sponsorships for the upcoming West Indies tour of India in 2026. The sponsors represent various categories includi...
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