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ADVERTISING OPERATIONS MERGER
Britain's BBC, Channel 4 discuss broader tie-up to cut costs, sources sayIn a groundbreaking move, BBC and Channel 4 have initiated talks about merging their operations to combat rising costs and ensure longevity...- A Rs 99 bet: India’s QSRs rethink the value gameIndia's quick-service restaurants are implementing a Rs 99 price point to attract more customers. KFC, McDonald's, and Burger King are focu...
- Brahma AI raises $150m at $2b valuation in Multiples-led roundBrahma AI has successfully raised $150 million through preferred share issuance led by Multiples. This funding values the company at $2 bil...
- PKL media rights in flux as JioStar, teams seek to avert an ISL-style falloutPro Kabaddi League media rights talks involve JioStar seeking a fee reduction and franchises protecting the previous benchmark. Franchise o...
- PVR INOX executive shown door in April after probe into alleged developer kickbacksA senior PVR INOX executive was asked to leave in April after an internal probe. Allegations suggest kickbacks from developers involved in ...
- Jack Daniel's maker misses sales estimates on weak consumer spendingBrown-Forman's first-quarter sales fell short of expectations, yet the company reaffirmed its annual financial goals. Economic worries from...
- Advertising giant WPP set to axe 1,000 more jobs as AI reshapes the industryBritish advertising group WPP plans to cut up to one thousand more jobs this year. This latest round adds to over eleven thousand job losse...
- Microdramas boom in a shrinking Hollywood as studios chase a TikTok audienceMicrodramas are reshaping the Hollywood landscape by delivering concise, captivating episodes that resonate with audiences. This innovative...
- Warner Bros' revenue disappoints on soft ad sales, weak box-office performanceWarner Bros Discovery reported second-quarter revenue below expectations, mainly due to significant declines in box-office and advertising ...
- Global Market: European shares edge lower as earnings, M&A activity offset by Middle East tensionsEuropean shares traded slightly lower as investors assessed corporate earnings and merger news. Geopolitical tensions in the Middle East ke...
- Omnicom restructures India leadership team after merger with IPGGlobal advertising giant Omnicom has restructured its Indian operations. Multiple agency brands are being retired, and leadership teams are...
- Zee announces more layoffs as business takes a hit after failed Sony mergerSources said the latest round of downsizing is a continuation of the rationalisation programme initiated in April 2024 to streamline operat...
- Sony India net falls 19% in fy24; ad revenue takes a big hitSony Pictures Networks India reports a 19% decline in net profit to ₹839 crore for FY24, accompanied by a 3% decrease in revenue to ₹6,510 ...
- Viacom18, Star India move CCI for merger approvalViacom18 and Star India have sought CCI approval for their merger deal, assuring minimal competition impact in India. The merger deal may f...
- PVR Inox to add 200 screens every year; expects double-digit growth in top-line in FY24Post-merger Inox Leisure would cease to exist and Bijli would head the merged entity PVR Inox as managing director. After the merger with I...
- Pressman Advertising, Signpost India to merge operationsThe promoters of the two companies have signed a definitive memorandum of understanding (MoU) to pool their resources to create a larger en...
- Martin Sorrell's ad firm sews up its first merger in IndiaS4 Capital was set up by British ad mogul Sir Martin Sorrell after his acrimonious exit from the world’s largest advertising group, WPP, a ...
- Dish TV's Videocon deal makes it a long-term betAccording to various estimates, the merged entity's return on capital employed may increase to 15-17% by FY19 from 6% in FY16 for Dish TV.
- Mullen Lowe to formally launch operations from AugustRecently, following the global merger of Inter Public Group (IPG) agencies Mullen, and Lowe & Partners, the India operations was re-branded...
- Zee Entertainment: Merger of regional channels, ad spend to push toplineConsolidation of Zee Entertainment's business with its regional channels and a recovery in advertising expenditure by consumer goods makers...
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