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AC NIELSEN CONSUMER
Lower GST may heat up demand for packaged foods, daily essentialsProposed lower GST rates are anticipated to boost demand for packaged food, daily essentials, televisions, and air conditioners, potentiall...- AC makers expect clicks to be quick in harsh summerAir conditioner and air cooler brands such as Daikin, Godrej, LG, and Lloyd are optimistic that the forecasted intense summer will boost sa...
- Quick commerce yet to click for electronics, but AC sales may heat upQuick commerce is slow to catch on for high-value electronics like smartphones with less than 1% of total sales. However, electronic compan...
- Small town sales join the big leagueSales of smartphones, laptops, washing machines, and TVs are rising in smaller Indian towns, bridging the gap with larger cities. The trend...
- Online electronics sale quickens through shift to quick commerceOnline electronics sales are booming in India. Quick commerce platforms are delivering appliances fast. Consumers are comfortable buying la...
- Festive season sees 13% rise in sales of electronic products: NielsenIQThe festive season brought good news for the technology sector. Sales of tech products and durables saw a significant rise. Air conditioner...
- Premium consumer electronics sales growing faster online than in storesOnline sales of high-value electronics such as air-conditioners, washing machines, and laptops grew significantly faster than offline sales...
- Consumer confidence moves modestly across the world in 2016, says AC Nielsen reportConfidence in the Asia-Pacific region strengthened modestly in 2016, rising three points between the first quarter
- Whirlpool, Videocon, Panasonic miffed with GfK-Nielsen India's under reportingGfK-Nielsen is the only agency that tracks retail sales of consumer products such as consumer electronics, domestic appliances, telecom and...
- Durables sales bounce back after 3 quarters of falling salesCompanies hope for healthy double-digit growth in the coming festive shopping season.
- Wipro Consumer Care Q2 revenues rise 20% to Rs 800 croreIT company Wipro’s consumer products division increased its second quarter revenues by 20% mostly on the back of its flagship brand Santoor.
- A weak summer crimps sales of air conditionersIn 2010, its market stood at 3 mn units and was estimated to touch 3.6 mn this year, a figure that industry insiders say may be hard to ach...
- Nielsen betting big & bold on Indian marketFor global market research giant Nielsen, the centre of gravity is clearly shifting to India.
- We've removed AC to become warm: NielsenPiyush Mathur, managing director of The Nielsen Company – South Asia talks about the impact of recession on research, Nielsen's new service...
- Optimism is core value of Coke: Ricardo FortRicardo Fort, Coca-Cola India vice-president marketing, shares his thoughts on portfolio expansion, the AC Nielsen controversy, bridging th...
- FMCG industry buries recession in fairness creamAs the global economic crisis consumed nearly every sphere of business, one industry held out against recession through 2009 by promising t...
- FMCG firms shelve ACNielsen dataThe tension between ACNielsen and consumer product makers has reached a peak with Dabur discontinuing the service of the market researcher ...
- For Indians, advertisements provide useful informationA global study by research agency AC Nielsen shows that Indians rate advertising as the most favourable form of communication, ahead of cou...
- FMCG cos for wider survey netAC Nielsen, the country’s largest market researcher, is building up and increasing its scale of coverage on various parameters, under press...
- Chyawanprash volumes dip 10% in Oct-DecChyawanprash category has witnessed a 10% fall, its steepest in volumes, and marketers such as Dabur are a worried lot.
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