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YOUTUBE NOKIA CAMPAIGN
Twitter's Twin Challenges in India: To increase the user base and make it attractive to advertisers“Unlike WhatsApp, Twitter's format limits itself to an intellectual thing & that's why it has a slow user growth,” says Jessie Paul, CEO, P...
30 Mar, 2014, 10.40 AM IST
Buying likes is not a valid business model: Kirthiga Reddy, FB India head'We constantly ask what is it that we can learn from India and implement in other emerging markets,' says Reddy
04 Feb, 2014, 12.06 PM IST
Airtel's new interactive TV campaign to boost data playExperts say it's a smart move by Airtel at a time when young consumers are increasingly seeking mobile apps to filter the data clutter and ...
15 Jan, 2013, 10.09 AM IST
Priyanka Chopra's debut album 'In My City', a hit across the countryFollowing the success of Barfi, Priyanka Chopra has managed a double whammy, with her debut International single 'In My City'.
21 Sep, 2012, 06.29 PM IST
- Maruti Suzuki and Samsung lead social media space: Nielsen-McKinsey report
Maruti Suzuki has been ranked the top most Indian brand in the social media space, according to the Nielsen-McKinsey Incite report.
06 Aug, 2012, 10.59 AM IST
Batman hitches a new ride with bevy of brands at Box OfficeBatman is back in town, and this time around as 'The Dark Knight Rises,' a bevy of brands from luxury cars to laptops is hitching a ride on...
20 Jul, 2012, 03.36 PM IST
- Nokia's 'smart' viral campaign attack leaves Samsung fuming
Nokia has launched an aggressive viral campaign, comparing its Lumia with rivals such as Samsung Galaxy, to revive its fortunes in the Indi...
11 Apr, 2012, 01.54 AM IST
- Nokia, HUL & Coke using innovative campaigns to connect with consumers through social networking
Being present in an unpredictable and innovate manner, being able to engage with consumers-as against talking down to them-and a thorough u...
01 Jun, 2011, 06.48 PM IST
- YouTube expands mobile video service
YouTube is expanding its mobile service to include virtually all of the videos available on its Web site, hoping to widen its sway on pop c...
24 Jan, 2008, 02.44 PM IST