ITC market share in instant noodles segment rises to 30-40%ITC has entered dairy with ghee in the southern market and is looking to introduce more products in the segment in future including chocola...
20 Mar, 2016, 04.59 PM IST
ITC's Yippee nears Rs 1,000-crore mark, gains from Maggi controversyExplaining Yippee's growth pre- and post-Maggi ban, he said it was "growing at more than 40 per cent before the controversy broke out, with...
19 Jan, 2016, 02.25 PM IST
Yippee will progress even if Maggi returns: VL Rajesh, ITC food business chief executiveRajesh told ET that ITC is back on sales in instant noodles and packaged food business will be the main driver of ITC’s plan to become coun...
26 Oct, 2015, 04.00 AM IST
ITC denies receiving notice from Uttar Pradesh government on excess lead in Yippee noodlesITC Ltd said that it has not received any communication from the Uttar Pradesh government regarding presence of higher lead in its Yippee i...
25 Aug, 2015, 04.22 PM IST
Maggi fiasco: ITC's Yippee advertising campaign focuses on safety and qualityITC has rolled out an advertising campaign that emphasises on the safety and quality of its Yippee noodles, which it sells under the Sunfea...
20 Aug, 2015, 04.00 AM IST
Gujarat's decision to ban Yippee instant noodles was not communicated: ITCITC said these actions create an atmosphere of suspicion and mistrust thereby inhibiting investment and enterprise in the processed food in...
10 Jul, 2015, 07.55 PM IST
After Maggi, Yippee noodles and Bambino Macaroni banned in Gujarat'Yippee' noodles of Sunfeast by ITC and 'Bambino Macaroni' by Bambino Agro Industries were banned today, FDCA commissioner H G Koshia said.
09 Jul, 2015, 10.58 PM IST
Reply as instant as noodles, says ITC's YiPPee! noodlesA recent press release from ITC gives out a number where customers can call and have immediate access to a senior spokesperson.
02 Jul, 2015, 11.27 AM IST
After Maggi, Top Ramen withdrawn from Indian marketAfter Maggi controversy, Indo Nissin today announced withdrawal of its instant noodles brand 'Top Ramen' from the Indian market on orders f...
30 Jun, 2015, 05.13 AM IST
After Maggi row, ITC's Yippee under food safety scanner nowThe food safety and security authority of Uttarakhand has issued a notice seeking clarifications about the nutritional and other claims.
22 Jun, 2015, 11.21 AM IST
ITC to remove "no added MSG" disclaimer from 'Yippee' noodlesITC would remove the disclaimer "no added MSG" from packets of its instant noodles following recent directions by FSSAI.
16 Jun, 2015, 05.10 PM IST
Hindustan Unilever takes down Knorr instant noodle television commercials off the airKnorr is currently running two noodle television commercials — Chinese noodles and Soupy noodles — featuring master chef Pankaj Bhadouria.
12 Jun, 2015, 04.03 AM IST
After maggi, more brands come under FSSAI scannerFSSAI on Monday asked all state food regulators to ensure that all the ‘illegal’ products in these fast food categories are “recalled.
09 Jun, 2015, 04.10 AM IST
FMCG major ITC goes in for more tests of its productsITC said it is conducting more tests on its products at accredited labs across India over and above internal tests to reassure its customer...
08 Jun, 2015, 06.10 PM IST
Maggi issue: Row over excessive lead content may taint other noodle brands like Knorr, Chings, Top RamenMaggi is ranked number one in the fast moving foods listing, ahead of Knorr, Chings, as per The Brand Trust Report (India Study) 2015.
04 Jun, 2015, 12.48 AM IST
Maggi Magical Masala row: Nestle to appeal against Madras High Court order which favours ITCThe respondent has to withdraw the Maggi Magical Masala variant even if it plans to file an appeal, said ITC counsel Arun C Mohan of law fi...
04 May, 2015, 04.29 AM IST
- ITC to set up its second noodle manufacturing plant in Kolkata
ITC has set up its second manufacturing unit for Sunfeast Yippee Noodles in Kolkata in partnership with city-based Keventer Group.
28 May, 2012, 01.35 PM IST