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WHATSAPP MONETISATION STRATEGY
Zuckerberg bets on Kunal Shah for WhatsApp’s aggressive financial services, AI pushMeta's WhatsApp is set for a major financial services and AI push with Kunal Shah at the helm. This move aims to leverage AI agents and the...
Meta's India bet: Why Kunal Shah could be key to unlocking WhatsApp's business potentialMeta, owner of WhatsApp, is exploring ways to monetize its massive Indian user base. A potential minority stake in fintech startup Cred, le...
Kunal Shah’s WhatsApp coronation is a masterclass in dealmakingShah is stepping down as Cred’s chief executive, with finance and strategy head Miten Sampat taking over on an interim basis. Shah becomes ...
Kunal Shah’s WhatsApp win; India bourses insulated from AI boomIn bagging the top job at WhatsApp, Cred’s Kunal Shah has done what no Indian entrepreneur could do. This and more in today’s ETtech Top 5.
Kunal Shah heads to Meta; New-age IPO playbookHappy Tuesday! Kunal Shah has taken over as WhatsApp's chief, while Meta backs Cred in a major funding deal. This and more in today’s ETtec...
'Kunal was the clear choice': Meta's Chris Cox on WhatsApp leadership changeWhatsApp's long-serving chief, Will Cathcart, is moving to a new product development role at Meta after nearly seven years. Cred founder Ku...
Who is Will Cathcart? WhatsApp leader exits after steering it through privacy battles, monetisation pushCathcart’s departure comes at a time when WhatsApp is in the middle of a transition. Under him, the platform recently rolled out Meta’s AI ...
Meta’s Threads surpasses 150 million daily active users, but monetisation remains a challengeMeta's Threads app now has 150 million daily users. Advertising is expanding globally on Threads and WhatsApp Status. However, Meta expects...
Now that WhatsApp means business, SMEs hurtingSeveral are now scouting for alternative avenues to connect with customers directly, as the Meta-owned company presses ahead with furtherin...
WhatsApp Pay plans significant investments in next six monthsIn the last several weeks, WhatsApp introduced India-specific features on WhatsApp Pay, including adding ₹ (rupee) symbol in its chat compo...
India remains at the centre of WhatsApp's focus: Will CathcartAs the Mark Zuckerberg-run Facebook moves to monetise WhatsApp through commerce and payments, Global Head Will Cathcart says India remains ...
We know WhatsApp has to compete for users' trust on issue of privacy: Will CathcartWhatsApp head Will Cathcart admitted the company’s communication about policy changes has caused some confusion but reiterated that message...
How Facebook is logging into the Reliance Jio ecosystemThe Reliance-Facebook deal has ensured the creation of yet another high-powered ecosystem.
Fighting fake information is a societal challenge: Chris Daniels, WhatsAppGlobal head Chris Daniels, on a trip to India, says will appoint country chief by year-end.
WhatsApp launches APIs for businesses to integrate and interact seamlessly with customersWhatsApp's Business for API will let companies send you confirmation messages for a cost.
WhatsApp forays into digital payments spaceThe messaging app’s entry into digital payments could massively disrupt the peer-to-peer payments industry.
WhatsApp buyout to help Facebook expand presence in IndiaFacebook CFO David Ebersman said the focus is now on growing the platform over the next five years.