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WHATSAPP AND RCS
WhatsApp’s new update outshines Apple’s RCS upgrade on iPhone—here's what the new feature isWhatsApp is rolling out new features that enhance user privacy. Users can now set up usernames, eliminating the need to share phone numbers...- WhatsApp usernames like Instagram coming soon; When can you expect it and how does it affect your number-based contacts?WhatsApp Usernames: WhatsApp is preparing for a significant platform transition that will replace mandatory phone number sharing with uniqu...
- Whats(App) in a number? Usernames set to enter chat; global rollout likely in JuneWhatsApp is planning a major platform overhaul, introducing usernames and unique IDs instead of phone numbers, allowing users to send messa...
- RCS messaging caught in regulatory gray area after SIM verification orderIndia's SIM binding mandate has created regulatory ambiguity for Rich Communication Services (RCS). Experts highlight RCS's dual nature, us...
- Airtel, Google reunite to roll out RCS messaging in IndiaBharti Airtel has partnered with Google to offer Rich Communication Services (RCS) messaging, a move that brings all major Indian telcos on...
- Apple ties up with Jio to enable 'RCS' messaging service on iPhonesApple has partnered with Reliance Jio to introduce Rich Communication Services (RCS) on iPhones in India, enabling Jio users to exchange iM...
- WhatsApp messaging to cost more for businesses in Meta’s new pricing modelWhatsApp is shifting to a per-message pricing model starting July 1, potentially increasing costs for businesses. While utility messages be...
- Apple’s blue bubble chat to pop up on Indian android phonesApple is negotiating with Google to bring its rich communication services (RCS) messaging to Indian users, allowing cross-platform compatib...
- Google eyes WhatsApp's business message crown, pilots RCS-search linkupGoogle is piloting RCS integration with Search in India, allowing users to contact businesses directly via AI-powered chat, challenging Wha...
- India's business messaging market set to hit billion-dollar revenue mark in 2025India's business messaging market will exceed $1 billion by 2025. Growth will be driven by WhatsApp Business and RCS. Innovations like Appl...
- Tech firms say using centralised blockchain to control spam impossible for OTTsTech companies have rejected telecom operators' demands to regulate OTT messaging platforms like WhatsApp for spam control. They argue that...
- WhatsApp becomes more business friendly, offers service messages for freeUntil now, service messages - such as customer queries on order status, flight ticket rescheduling, etc. - on WhatsApp were charged Rs 0.25...
- WhatsApp cuts business messaging prices to counter SMS, Google's RCSMeta's WhatsApp has reduced business messaging prices by 16-97% across several countries, including a 63% cut in India, to counter competit...
- Commercial messaging market set to reach $3.2 bn by 2028: Gartner reportIndia's commercial messaging market is poised for substantial growth, projected to reach $3.2 billion by 2028 from $1.3 billion in 2023. Th...
- Gupshup to launch multilingual WhatsApp chatbot for buyer apps on ONDCGupshup's WhatsApp chatbot on ONDC streamlines buyer experience, supports enterprise integration, and expands to include food orders, locat...
- Trai dials handset cos, telcos, digital platforms to discuss RCS messagingTrai addressing challenges with RCS messaging, including differentiation from SMS on iPhones, regulation discrepancies, and telco partnersh...
- CPAAS space: Tanla Platforms unveil solutions for ONDC sellersTanla Platforms launches solutions for ONDC sellers to use WhatsApp as a storefront, partners with Truecaller for business messaging, and o...
- Google-backed RCS isn’t a threat to WhatsApp Business, says Meta executiveMeta executive Tarcisio Ribiero’s comments come at a time when a battle is brewing between tech giant Google and Meta's WhatsApp over the r...
- Google pushing an alternative to WhatsApp enterprise messagingGoogle is pushing an alternate mobile phone messaging system in the country that could disrupt the growing use of WhatsApp by enterprises f...
- ET Explains: Apple's RCS adoption and how it will affect Indian usersApple has announced its adoption of the RCS (rich communication services) messaging standard, which will be enabled via a software update l...
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