Startups say Chennai lags in positioning itself as tech melting potIn the case of Chennai startup founders believe they are already behind in positioning the city as a product software melting pot.
Online tech startups dumping direct marketing for content marketingStories told through videos and blogs are taking the place of advertisements for several startups that are using content to engage with cus...
Chennai emerges as the new hub of enterprise software startups like ZohoBeing an early adopter of Salesforce's cloud storage systems, Zoho saw value and focused on delivering products on the cloud.
Specialised networking sites like GeckoLife,TouchTalent shake up social mediaExperts say the trend is driven by increasing adoption of technology and the inability of Facebook to cater to all consumers.
Entrepreneurs ask US to accelerate visa reformThe entrepreneurs spend so much of their time filing documents and trying to get visas when other founders can spend that time building the...
Startups receive offers for investment from world's biggest corporations"For the first time, the West is seeing India as a hot bed for products rather than services," said Praveen Hari, co-founder of Bangalore-b...
Big MNCs looking for Indian tech startups that can predict customer behaviour, keep data safeIt took a year of rejections before technology entrepreneur Sumeet Anand managed to bag the first big customer for his software product ven...
Unmetric’s fresh funds to boost tech that help firms like Subway, Campbell's, Toyota track competitionThe startup uses artificial intelligence to help companies understand their competitors’ moves and strategy by collating data from social m...
How companies are using social media to take entry in new marketsCompanies are using insights gained from conversations on Facebook, Twitter and other social media platforms to shape entry strategies in n...
- Chennai's Unmetric tracks how banks use social media
Unmetric scores from Facebook, Twitter and YouTube were added together to determine which banks are reaching out to customers on the net.
Indian companies shifting base out of the country in search of startup-friendly environmentsDespite challenges, many young companies like WebEngage, DataWeave and Sparsha Learning are also in the process to relocate or expand opera...
- Lessons from 50 startups: Six point guide to raising money during economic downturn
In the final part of the ‘Lessons from 50 Startups’ series, ET presents a comprehensive guide for entrepreneurs to raising risk capital dur...
Power of Ideas 2012: Start-up Innoz creates text message platform for plain mobile phonesInnoz, founded in 2008, has built a service that reaches out to a large chunk of India’s mobile subscribers who use plain or feature phones...
Power of Ideas 2012: Car rental start-up Savaari.com creating vendor network across IndiaSavaari.com, started by Aggarwal and three co-founders, is an online car rental company that currently services 60 cities across the countr...
Power of Ideas 2012: Unmetric provides corporates with social tools to understand competitors' strategyThe start-up provides tools which help restaurants & spas use social tools to understand their competitors’ social media strategy.
Power of Ideas 2012: Local start-ups like Unmetric and Webfluenz emerging as eyes and ears of global cosAs the use of social media becomes more pervasive, Indian start-ups are emerging as the eyes and ears of large global corporations.
- Nexus Venture Partners invests Rs 20 crore in TalentSprint
Nexus Venture Partners announced a Rs 20 cr first round investment in Hyderabad-based TalentSprint, a skills training venture focused on IT...