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Decoding Dream11's dream run in CricketWhy the creators of Dream11’s IPL campaign think one more hat-tip to the Indian cricket fan is just what the people and the brand need.
PM Narendra Modi's 'Mann ki Baat': Full text"Festivals are of course symbols of faith and belief; in the New India, we should transform them into symbols of cleanliness as well."
Obama’s healthcare.gov fiasco: Four important lessons for business leadersLessons for business leaders from the US government’s bug-ridden, error-prone insurance website.
- Brand Tendulkar: Losing appeal for youth
With his best cricketing years behind him, brand Tendulkar no longer appeals to youth-focused marketers. A debate. Brand Dhoni | Football c...