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Online retailers ready to utilise social media's reachOnline retailers in India are readying themselves for an intense fight on social media platforms as they look to bolster sales by giving us...- To engage with customers, e-tailers log into TwitterMost e-tailers use Twitter to engage with customers, influence opinions and provide targeted offers, among other things.
- TenTenTen to create global digital asset for Nivea SoftA digital asset can be a combination of digitally stored content such as text, images and multimedia owned by a company or an individual.
- IPL T20 season kicks off with its popular fantasy league gameThe digital version of the T20 cricket that debuted last year saw participation from about 550,000 players from across the globe.
- The comedy business boom: How comedians in India have learned to make big moneyIndians are finally learning to split their sides and a clutch of entertainers are mushrooming across multiple platforms to provide those b...
- Guide to managing online reputation and salvaging it in case of damageOpinions on social networks can go viral in minutes and rise to a tidal wave of negative perception that can destroy brand equity.
- MakeMyTrip looking to acquire travel companies; launches new service 'Tripalong'Nasdaq-listed travel services provider MakeMytrip is looking to acquire companies within the travel segment to strengthen its product portf...
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