In 2012, DAN picked up majority stake in the company, and renamed it Taproot Dentsu.

The jury will screen all the entries received in the creative ABBY’s category and shortlist the best ones.

Taproot will be working on all the creatives of IPL 2019, expected to kick off on March 23.

The increase of 10-12% over last year’s Rs 1,750 crore in advertising revenue for Star India.

The commercial about operating the fastest network would continue separately and the new campaign would be pitched as the primary one.

The Social Street came second with 40 metals and JWT India came in third with 36 metals. Scarecrow Communications picked up 21 metals and D...

The initiatives are part of its ‘Project Leap’ program under which it is investing Rs. 60,000 crores to build a future ready network.

Dentsu Communications has been named Dentsu India, while Dentsu Marcom will be known as Dentsu One and Dentsu Creative Impact as Dentsu Imp...

Post-acquisition, Fountainhead will continue to be led by Brian Tellis as CEO and the current management team will also continue.

BBDO India’s video for iCONGO titled ‘The World Wants More of A Good Thing’ and Taproot Dentsu’s film for Mumbai Mirror made to the shortli...

The council includes heads of the Dentsu Aegis Network companies in India and is chaired by Bhasin. The company has 1700 employees.

Meanwhile, Rohit Ohri, who was executive chairman of Dentsu India and CEO of Dentsu Asia Pacific (south), is being relocated to Singapore a...

Dentsu Aegis Network is working towards integrating its two India operations, Dentsu India and Dentsu Aegis Media, into one company, top of...

The party will be looking to the ad agencies to burnish an image that's been battered by corruption scandals and criticism over inaction on...

Japanese advertising agency Dentsu is in advanced talks to buy out leading digital advertising agency and consulting firm Webchutney.

Japanese advertising behemoth Dentsu has acquired a 51% stake in Taproot, arguably the most creative among the Indian independent advertisi...

Taproot's co-founders are testing the market and checking out valuations, says an agency insider. But this may not tantamount to an immedia...