Optimised to death, remembered by noneWhen brands go after metrics and impressions, what is forgotten is getting into the minds of customers.
24 Jun, 2026, 02.14 PM IST
Smiles, fries & air-fryers: Why Canadian food giant McCain is bullish on India’s snacking boomConsumers are embracing global and local flavours, driving innovation in products like fries and premium appetisers. McCain is actively add...
23 Jun, 2026, 12.40 PM IST
Young, loss-making startups keep OFS portion lean as investor scrutiny growsNew-age, loss-making startups are prioritising large fresh issue components in their IPOs to fund growth, a shift from the 2021-22 cycle. I...
23 Jun, 2026, 06.00 AM IST
Inside Zepto's profit push ahead of its IPOZepto's upcoming $1 billion IPO highlights the quick commerce sector's investment surge. Despite strong order volumes, Zepto's aggressive l...
22 Jun, 2026, 12.52 PM IST
Forget scrolling, DoorDash's new AI chatbot lets you order dinner like you're chatting with a friendDoorDash on June 11th launched a new AI-powered chatbot that lets users order food, groceries, and restaurant reservations using simple pro...
15 Jun, 2026, 11.10 AM IST
The accounting trick used by companies to make a weak balance sheet look strongIn one recent case, a large investment sat comfortably under equity until the auditor read the shareholders' agreement, found a buyback cla...
12 Jun, 2026, 06.46 PM IST
Zepto Q4FY26 revenue up 75% at Rs 7,498 crore, narrows loss to Rs 1,538 croreQuick commerce firm Zepto reported a 75% revenue surge to Rs 7,498 crore in Q4 FY26, while narrowing its loss to Rs 1,539 crore. The compan...
09 Jun, 2026, 01.49 AM IST
Ahead of Market: 10 things that will decide stock market action on TuesdayIndian equities ended sharply lower as weak global cues and geopolitical tensions triggered broad-based selling. Nifty slipped 1.04% to 23,...
08 Jun, 2026, 09.26 PM IST
ET Prime Special Series: Multibagger or IBC - Curious case of one stock, two companies. Only one of them makes brakesOn paper this is a friction-material company. In practice, the larger force inside the company is an investment portfolio. The friction bus...
04 Jun, 2026, 11.48 AM IST
Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
04 Jun, 2026, 09.30 AM IST
For a match made in retail heaven, friction on earth can be realQuick commerce is transforming Indian retail. Platforms like Blinkit and Zepto now drive a significant portion of online sales for major FM...
30 May, 2026, 03.01 PM IST
ETtech Explainer: How Swiggy’s failed bid to become an Indian firm matters for InstamartSwiggy's bid to become an Indian-owned-and-controlled company (IOCC) has been delayed after shareholders failed to approve changes to its a...
22 May, 2026, 09.48 PM IST
Swiggy’s shareholder setback; Walmart’s Flipkart pushHappy Friday! Swiggy’s move to become an Indian-owned company hit a setback after the shareholder vote fell short. This and more in today’s...
22 May, 2026, 08.28 AM IST
Gig workers' incentives cool; YC attendees resell AI creditsHappy Tuesday! Despite a shortage of delivery workers, payouts for gig riders have increased only slightly this summer. This and more in to...
19 May, 2026, 07.44 AM IST
ETtech Explainer: Why is Swiggy stock tanking after its Q4 results?Swiggy's stock dipped 7% after reporting a 45% rise in Q4 FY26 revenue to Rs 6,383 crore and a narrowed net loss. Analysts cited a slowdown...
11 May, 2026, 09.12 PM IST
Swiggy shares plunge 7% after Q4 results. What are Nomura, Citi and others saying?Swiggy shares plunged 7% after the company reported a Q4 FY26 net loss of Rs 800 crore. Despite narrowing losses and strong growth in food ...
11 May, 2026, 09.59 AM IST
Swiggy Q4 Results: Loss narrows to Rs 800 crore, revenue surges 45% YoYSwiggy Q4 Results: Swiggy significantly narrowed its losses to Rs 800 crore in Q4 FY26, driven by a 45% revenue surge and the food delivery...
08 May, 2026, 04.16 PM IST