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SOSYO HAJOORI BEVERAGES
RIL arm buys personal care brand VelvetteReliance Consumer Products has acquired personal care brand Velvette from Sujatha Biotech, marking its entry into the personal care market....
Reliance Retail to transfer most of its FMCG brands to RCPL to scale up the businessReliance Retail is set to transfer its FMCG brands, including Campa and various private labels, to Reliance Consumer Products Ltd (RCPL) fo...
Reliance signs partnership with Sri Lanka-based beverage maker Elephant HouseReliance Consumer Products has partnered with Elephant House, a Sri Lankan beverage maker, to manufacture, market, distribute, and sell Ele...
Reliance partners with Sri Lanka's Elephant House to intensify fight against Coke & PepsiReliance Elephant House Deal: Reliance's FMCG arm, RCPL, has partnered with Elephant House, owned by Ceylon Cold Stores PLC, to introduce a...
Reliance Retail Ventures to invest Rs 300 crore in FMCG businessReliance Retail Ventures is investing Rs 300 crore in its newly-formed fast-moving consumer goods (FMCG) business, Reliance Consumer Produc...
Reliance launches 'Campa Cricket' drink ahead of marquee tournaments like World CupReliance Consumer Products Limited (RCPL) has launched a cricket-themed drink called Campa Cricket. The lemon-flavored carbonated drink boa...
Reliance Consumer ties up with Ceylon Beverage to co-pack and manufacture Campa cansCeylon Beverage International will co-pack cans for the Campa soft drinks portfolio in India. While the co-packing partnership has been for...
Reliance set to take Campa Cola portfolio nationwide in 3 weeksRCPL recently launched a zero sugar variant of Campa at ₹20 for a can of 200 ml, continuing its disruptive pricing strategy, and plans to e...
Reliance announces distribution partnership with Udaan for Campa ColaThe three Campa flavours on the Udaan platform will be available under multiple price points, including 200 ml, 500 ml and 2,000 ml family ...
Reliance forming a new camp for pushing Campa ColaReliance had held discussions to acquire a majority stake in Kali Aerated Water Works before it bought Campa in August last year. Bovonto i...
Will old Campa Cola keep its fizz in a new world?Campa Cola comes back when consumers are moving away from sugary drinks as more and more healthy beverages enter the market. It remains to ...
HCCB revives plans to sell Coca-Cola's bottling businessThe operations could be either split among independent Indian bottlers or could go to a single Indian or an overseas company. The transacti...
Reliance Consumer to focus equally on full FMCG range, backend sourcingNewly floated FMCG flagship Reliance Consumer Products (RCPL) said it intends to enter the entire spectrum of domestic, household and consu...
Reliance to acquire 50% stake in Gujarat-based beverages firm SosyoThe 100-year-old company is one of the leading players in the domestic soft drinks market and has a strong presence in Gujarat with brands ...
How regional soft drinks makers are making a mark in a market dominated by MNCsThe name Sosyo is unlikely to ring a bell unless you have been to Gujarat, the home turf of the 93-year-old brand. Manufactured by the Sura...
PepsiCo’s slice to also have a fizzy avatarIndustry insiders said the latest PepsiCo move is a response to the increasing threat that cola majors Coca-Cola and PepsiCo face from low-...
Coca-Cola and PepsiCo set up teams to track smaller regional brands that are stealing market shareFor the first time, the cola multinationals are setting up specialised groups to track these B-brands, which are stealing market share from...
Gujarat's eight brands most trusted in IndiaAmul continues to be the leader in dairy diversified category of Food & Beverages (F&B) business. It is the only reigning brand in the butt...
Small local brands with deeper reach & lower price give Pepsi, Coke a run for their fizzThere was a time not long ago when strategic discussions between global and Indian teams of beverages giants Coca-Cola and PepsiCo mostly c...
New cola brands like Sosyo ready to take on biggies like Coke and PepsiThe cola companies have their reasons for leaning on these smaller brands, the biggest amongst them being the regional nature of competitio...