Vasani told BE, “This was not an easy decision on my part and it took a great deal of consideration. It is always exciting and yet, a bit u...

The Paris-headquartered advertising holding company has appointed Anupriya Acharya, who was CEO of Publicis Media, to chief executive for S...

"When we began our journey we never expected to reach where we have reached today. It was a once in a lifetime opportunity to work with the...

Creativity is first nature to people and as humans have evolved, so has creativity.

Rajasthan Chief Minister Ashok Gehlot took to Twitter to make the announcement.

Last time Flipkart launched a branding campaign it was with a tagline ‘Ab Har Wish Hogi Poori’ when it spent huge marketing dollars to crea...

The merger, effective immediately, will create an experiential marketing powerhouse that will control close to 10% market share of the high...

In 2016, the Publicis Group consolidated its operations in India, in line with the global structure; the group decided that there will be o...

Roads That Honk involved the creation of an intelligent anti-collision system, deployed at sharp curves and hair pin bends.

The French network is also changing its business structure here by merging its agency brands Publicis Ambience and Publicis Capital to crea...

Several of India’s big winners in previous editions of the festival have made it to the jury at the 63rd Cannes Lions International Festiva...

Jarek Ziebinski, the agency’s APAC chairman and CEO, says he is more than pleased with the direction, creative and strategic, the agency is...

Sanju Menon will lead the Bajaj business nationally, taking charge of both strategy and account management.

Highly-placed sources in the agency said that Vijay Sawant and Manoj Shetty, who recently resigned from Ogilvy & Mather are set to join Leo...

My ambition is to be the fastest growing agency and the most creative agency within the Leo Burnett network ,” says Varma.

With intent to consolidate all film marketing activities at Reliance Entertainment.

The war for advertising space is no longer limited to cricket, tennis and with the FIFA fever on, football stadiums.