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SALUTE PREMIUM WHISKY
Pernod Ricard India eyes double-digit growth, retains top slot with Rs 27,446 cr revenue in FY25Pernod Ricard India targets double-digit growth in the coming years. The company plans to achieve this through premiumization and innovatio...- India-UK FTA will make Scotch whiskies more competitively priced: Pernod Ricard IndiaPernod Ricard India announced it will pass on the benefits of reduced import duties on premium Scotch whiskies to consumers following the I...
- Dipped in gold, India’s most expensive cocktail is here to blow your mindExplore the ‘Jewel of Tansen’, now available at Tansen in Hyderabad. Created by acclaimed mixologist Yangdup Lama and crafted with Royal Sa...
- India largest market by volume, 2nd largest by value for French spirit maker Pernod RicardIndia has become the largest market by volume and second-largest by value for French spirit maker Pernod Ricard. The company, known for bra...
- Pernod Ricard aims to triple net sales in India by next decadeFrench Spirits maker Pernod Ricard expects a threefold jump in its sales in the Indian market by next decade, led by macroeconomic tailwind...
- Asia is taking over the world’s whisky market despite hurdlesScotch whisky sales are booming in Asia, with the region surpassing the European Union as the largest buyer of the spirit. This growth come...
- Scotch maker Chivas Brother reports 27% growth in India in FY23Chivas Brothers, a leading Scotch whiskey manufacturer, reported a 27% increase in sales in the Indian market in FY23, driven by new Scotch...
- High-end hits a high: From Scotch and soaps to SUVs and smartphones, demand for premium products is soaringThis was almost double what they consumed in 2020 — 39 lakh cases. It is not just Scotch that people are cheering. Between 2020 and 2022, I...
- Level playing field needed to boost whisky sales: Chivas Brothers on India-UK FTAChivas Brothers, the Scotch whisky business owned by French distiller Pernod Ricard, has called for a fairer playing field in the India-UK ...
- UK-India FTA will increase investments: Chivas BrothersChivas Brothers, a leading Scotch whiskey manufacturer, expects the proposed free trade agreement between the UK and India to create a fair...
- The question is not whether India will be the biggest market (for scotch) but when: Chivas BrothersDespite India being the largest whiskey drinking nation globally, the share of scotch within the country is just 2% due to the 150% import ...
- India Glycols bets on liquor, value-added chemicals as it weans of commoditised productsThe chemicals maker is betting big on its liquor and nutraceuticals businesses, as well as other value-added specialty chemicals.
- Lowe Lintas bags Pernod Ricard's croreeative account"Lowe Lintas, Delhi will be the second agency to work on the wide portfolio of brands of Pernod Ricard in a dual agency format in the count...
- Will you buy a bottle of booze for Rs 2 lakh?What's the most you have spent on a bottle of booze? Rs 5,000? Maybe Rs 10,000? Enter the world of premium liquor where every peg is precio...
- Adil plans heady mix for JDL after DiageoSerial entrepreneur and former Diageo honcho Asif Adil is scripting a new play in the spirits business.
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