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RICARDO FORT
Iran war could make petroleum products from clothes to crayons more costlyGlobal oil disruptions are making everyday items more expensive. From plush toys to bandages, the cost of materials derived from petroleum ...- FIFA moves World Cup start in Qatar up 1 day to Nov. 20The surprise late switch was signed off by a FIFA committee comprising its president Gianni Infantino and presidents of the six continental...
- From CSMT to Howrah junction, Indian railway stations that are tourist attractions in their own rightRailways stations that are India's pride.
- Indian economy is huge but there is no Indian sponsor for FIFA yet: Coke global VP sportsCoca-Cola is one of the six global sponsors of the football tournament. Others include Anheuser-Busch (Budweiser), McDonald’s and Vivo.
- Golf-European Tour Rocco Forte Open scoresGOLF-EUROPEAN/SCORES:Golf-European Tour Rocco Forte Open scores
- Coca-Cola India to get first woman marketing headGlobally, just like many consumer packaged firms like Unilever and Procter & Gamble, Coca-Cola is increasing its diversity ratio.
- Coke taps local art to add fizz this DiwaliCoca-Cola is promoting an ancient Indian art form to drive home its global message of optimism.
- Coke enters dairy segment with Maaza Milky DeliteCoca-Cola India on Tuesday forayed into the dairy segment by launching milk-based beverage, Maaza Milky Delite.
- Coca-Cola enters dairy-based beverages segmentGlobal beverages giant Coca-Cola marked its entry in the dairy segment with the launch of a milk-based mango drink. Maaza Milky Delite
- Lemon drinks rule as soft drink companies register double-digit growthThe scorching summer this year has ensured a strong double-digit growth for soft drink companies, with the biggest grosser being the new le...
- Optimism is core value of Coke: Ricardo FortRicardo Fort, Coca-Cola India vice-president marketing, shares his thoughts on portfolio expansion, the AC Nielsen controversy, bridging th...
- Coke’s Brazilian marketing head may add zing to India operationsBrand Equity now learns from sources within the company that Ricardo Fort, currently director, marketing, Coca-Cola Brazil, will be filling...
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