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4 ET journalists bag Shriram Awards for financial reportingSaloni Shukla, Joel Rebello, Atmadip Ray and Hari Pulakkata of ET bagged the awards for their respective stories.- Former Dentsu CEO Arijit Ray launches new advertising agencyArijit Ray, former chief executive officer of Dentsu has joined hands with two other advertising professionals to launch a new advertising ...
- PM's Jan Dhan Yojana: Government to spend more than Rs 100 crore on advertising the scheme"The government will spend Rs 100 crore in the initial phase of the campaign in the next 30-40 days," said an official with knowledge of ca...
- Organisers of Goafest may try to bring all advertising agencies on boardSrinivasan Swamy, outgoing chairman of the festival and also CMD at RK Swamy BBDO, feels that the committee should engage with the entire f...
- Top advertising agencies like Lowe Lintas, O&M, Creativeland and McCann to skip Goafest this yearThe seventh edition of India’s advertising festival, Goafest, will be happening minus some big names as top advertising agencies have backe...
- Goafest 2014 finally gets some direction under BBDO boss Sundar SwamyGoafest 2014 still doesn't have a programme, venue or sponsors finalised, but it appears that the advertising festival will actually take p...
- Raymond appoints StrawberryFrog as its new creative agencyA senior official at Raymond said that it is looking at a fresh brand architecture, in an attempt to reposition itself as a more mass, yout...
- Raymond to split media and creative accounts into separate agenciesThe creative work will continue to be held by agencies RK Swamy BBDO and McCann Erickson. RK Swamy had been the creative and media agency o...
- Advertisers, Agencies come together to stop stereotyping womenIndian advertisers and communication agencies have come together to launch a gender sensitisation drive to prevent stereotyping of women.
- Coal India announces its 4-agency empanelmentCoal India, has done a fresh round of empanelment for its creative agencies retaining two of the previous agencies and replacing two of the...
- BBDO India ropes in Ajai Jhala as CEOBBDO India has finally brought aboard its CEO-Ajai Jhala, former Lowe hand, and a well-known personality in the advertising fraternity. He ...
- Fish where the fish are-a marketer's perspectiveMarket prioritisation has always been the starting point for any good and intelligent market planning activity. In fact, market prioritisat...
- Cherry picking markets in countryside for best resultsThere are 75-odd districts in Maharashtra, Karnataka and Kerala with a attractive mix of quality rural market.
- Small towns more than match marketing potential of metrosThere are 51 districts in India which have market potential almost twice that of total market in the top four metros combined. Ads on the m...
- Fly Away Peter, Fly Away PaulJosy Paul quits JWT India after eight months, join BBDO India Deal includes an equity stake in the newly-formed agency.
- Omnicom Group strengthening presence in IndiaBullish on the Indian market, the 11.4 billion dollar Omnicom Group is strengthening its presence here across various segments, including a...
- RK Swamy-BBDO pact on Omnicom armBBDO Worldwide and RK Swamy have come to an agreement to allow the global ad network to enter the Indian market independently.
- TBWA to buy out allies in India businessOmnicom-owned TBWA is in the process of acquiring the outstanding 49% stake in TBWA\India from its domestic partners for about Rs 100 crore.
- BSNL calls on brand gurus nowBSNL, the country’s largest integrated telecom services provider, is planning a brand-building binge across its entire services portfolio t...
- P&G hires BBDO for Gillette brands across Asia-PacificProcter & Gamble (P&G), which acquired Gillette in ‘04, has just appointed Omincom group agency, BBDO to handle key Gillette brands across ...
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