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QUAKER OATS COMPANY
10 years on, Sachin Tendulkar again the right choice for PepsiCo as they enter dairy segmentFormer cricketer and sports icon Sachin Tendulkar is not only endorsing the new product, Quaker Oats plus Milk, but has also played a role ...06 May, 2017, 01.22 AM IST- MTR plans 3-minute breakfast offeringsThe products can be preserved for long because water has been removed from all items.They get rehydrated when hot water is added at the tim...19 Apr, 2017, 04.36 PM IST
- Indra Nooyi meets Modi, offers help to meet 'development goals'She also apprised the Prime Minister on how PepsiCo's new Quaker Oats products that take traditional recipes can contribute to improving he...02 Mar, 2017, 06.08 PM IST
- PepsiCo to launch 5 products by early next yearPepsiCo will launch new products to address whole grain needs in the Indian diet, fruits and vegetables gaps, and create familiar Indian br...06 Nov, 2016, 12.47 PM IST
- Maggi plans to serve oats noodles to win back market shareWith estimated annual sales of more than Rs 1,100 crore, the brand’s size is almost double that of the overall breakfast cereal market.26 Jun, 2014, 04.00 AM IST
- Marketers see business growth as cereal moves from breakfast to evening mealKerala could be setting a precedent of sorts in a country where multinationals have had to tweak their global strategies to suit local tast...26 Aug, 2013, 11.18 AM IST
- HUL and Nestle to battle it out for share of Rs 200-crore oats marketHindustan Unilever and Nestle plan to launch oats under Knorr and Maggi brands, respectively, as healthy extensions of their noodle segment...04 Jan, 2013, 06.15 AM IST
- PepsiCo looks to tap smaller cities for breakfast cerealsPepsiCo is looking to expand the market for its breakfast cereals by entering smaller cities in India with its Quaker Oats brand.27 Nov, 2011, 11.38 AM IST
- GlaxoSmithKline Consumer Healthcare forays into breakfast spaceGlaxoSmithKline Healthcare on Tuesday announced its entry in the breakfast space with the launch of oats under its Horlicks brand.09 Nov, 2011, 02.17 AM IST
- Pepsi joins Kraft, UB, Glaxo in Rs 11,000 cr biscuits marketPepsiCo wants to battle it out in the Rs 11,000-crore Indian biscuits market as it gets ready to start test-marketing oats-based premium co...24 Jan, 2011, 07.04 AM IST
- Britannia, Marico, PepsiCo scramble for larger share of breakfast segmentCall it the breakfast war, the scramble to serve the first meal of the day is getting busier with companies offering more options to meet I...03 Nov, 2010, 12.59 PM IST
- PepsiCo hopes to revive Quaker with new productsPepsiCo Inc. is hoping to revive its Quaker division with new types of cereal, a reformulation of its instant oatmeal and a new marketing c...24 Aug, 2010, 06.33 PM IST
- Pepsi snaps ties with JWT for Quaker, ropes in BBDOPepsiCo India has snapped ties with the JWT-owned Fortune Communications for its Quaker Oats brand of breakfast cereals.21 Nov, 2008, 01.45 AM IST
- Pepsico to increase snacks production capacityBuoyed by the growing demand of its snacks, Pepsico India Holdings is increasing production across its various plants by one third of its c...18 Jun, 2008, 10.05 PM IST
- PepsiCo enters into non-commercial deal with IMAPepsiCo’s snack foods arm FritoLay India has tied up with the Indian Medical Association to promote Tropicana pure juices and Quaker Oats. ...07 May, 2008, 06.20 AM IST
- Quaker Oats to be Pepsi's top brandPepsico India wants to make Quaker Oats its flagship brand for health food. This is a part of the cola majors major’s initiative to drive i...20 Feb, 2007, 04.02 AM IST
- Global brands line up for an Indian breakfastThere is action in store for the Rs 500-crore organised breakfast cereal market, with big brands such as Nestle, Godrej and ITC Foods, prep...06 Nov, 2006, 01.02 AM IST
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