Cristiano Ronaldo pass may put Coca-Cola endorsers in a spotThat trend got an impetus in India four years back when cricket captain Virat Kohli refused to renew his contract with soda brand Pepsi, in...
Message in a bottle travels 2,400 miles across the Atlantic Ocean, found by teen in the AzoresThe note inside of a Powerade bottle was written by a teenager who was visiting family in Rhode Island.
Cricketer MS Dhoni chooses Coca-Cola’s Powerade for endorsement3 -year endorsement deal for sports drink pegged at about Rs 15 crore.
Coca-Cola brings Powerade to take on GatoradeThe maker of soft drinks Coke, Thums Up and Sprite has been hedging portfolio risks by expanding sugar-free variants of its brands.
Coca-Cola is eyeing the cannabis marketCoca-Cola has already been diversifying as consumption of soda continues to decline.
14 most ridiculous excuses people use to call in sickThese excuses aren't necessarily lies but they're certainly odd and sound suspicious.
- PepsiCo Q4 results top Wall Street's expectations; 2013 in line with goals
PepsiCo Inc reported a higher-than-expected fourth-quarter profit on Thursday, helped by increases in sales volume and prices.
- Creative momentum in India is amazing: Jonathan Mildenhall, Coke Ad V-P
Jonathan Mildenhall is the man responsible for leading global creative vision and strategy for the world's top brand, Coca-Cola, as well as...
- Heinz to produce ketchup bottles using Coke's packaging
The Coca-Cola Company and H.J. Heinz Company on Wednesday announced in Flordia, US, a strategic partnership that enables Heinz to produce i...
- Wal-Mart chief warms up to 'suppliers' in India
Wal-Mart on Tuesday extended a hand of friendship to consumer goods companies when its global chief, Mike Duke, met select CEOs in Delhi.
- Future Group, Spencer’s Retail, Lifestyle & More betting big on their brands
Big retailers may have stumbled upon a huge opportunity in their tug-of-war with big brands: their own super brands.
- Coca-Cola plans sports drink Powerade launch ahead of CWG
The official beverages partner is keen to have a sports drink in its portfolio before the games takes off in New Delhi even if that means i...
- Coke to revive sales with 120-jet touchscreen fountain
Coca-Cola Co is using micro-dosing technology from drugmakers, a smart phone operating system from Microsoft Corp and style tips from Itali...
- Coca-Cola net climbs 79% on higher sales
Coca-Cola, the world's largest soft-drink maker, said fourth-quarter profit climbed more than analysts estimated on higher sales of soda in...
- Asia, Latin America sales boost Coca-Cola's Q3 profit
Coca-Cola, the world’s largest soft-drink maker, said third-quarter profit rose more than analysts anticipated on gains in Asia and Latin A...
- Coke embarks on global 2008 Olympics offensive
Coca-Cola is launching a global ad campaign to promote its sponsorship of the 2008 Olympic Games in Beijing.
- Coca-Cola Q1 net rises 14% to $1.3b
Coca -cola, the world’s largest beverage company, on Tuesday reported higher quarterly profit that beat Wall Street estimates as strength i...