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POPULAR COCKTAILS IN INDIA
'Nao' is the time: Why Diageo India is backing this Indian craft gin producerAnand Virmani, Co-Founder & Master Distiller, Goa-based Nao Spirits & Beverages, explains how they marketed India’s first craft gin, Greate...
From bhajans to bhaashans: Political slogans are the new club bangersKolkata nightclubs are playing remixes of political slogans. Mamata Banerjee's 'Humba humba' is a hit. This trend is expected to spread acr...
Death to the $20 cocktail: The bars bringing back cheaper drinksBars are rethinking cocktail pricing as costs soar and consumer behavior shifts. Establishments like Gus' Sip & Dip and Radicle are offerin...
India throws Diet Coke parties as Iran war disrupts suppliesDiet Coke parties are gaining popularity across India. A shortage of the beverage, linked to the Iran war, has created a social media frenz...
India’s most-searched recipe in 2025 is idli, but the second-most is a Pornstar drink: Check its real name and how to make it at homePornstar Martini Drink: India's top Google recipe searches in 2025 revealed a surprising trend: the Pornstar Martini ranked second, just be...
New cocktails raise the bar: Pubs experiment with exotic ingredients to boost on-trade channel salesBars in India are experiencing a cocktail renaissance, driven by premium liquor and innovative mixology. Unique cocktails featuring local a...
Masala tea in Cosmopolitan and mahua in Singapore Sling: How filmi cocktails get an Indian twistJames Bond's iconic Vesper Martini, featured in Ian Fleming's Casino Royale, has inspired mixologists to give classic cocktails an Indian t...
From party ender to party soul: Tequila now fastest-growing alcohol segment in IndiaTequila, once a party staple involving a lick of salt, a shot, and a lime wedge, is evolving. It's now sipped neat, on the rocks, with soda...
Ready to drink cocktails see rising preference, but low availability hampers growth: Benori Knowledge surveyIn a survey with more than 1000 alcohol consumers, Benori Knowledge, a provider of custom research and analytics solutions, finds that the ...
Liquor cos offer ready-to-drink cocktail variants for the locked-in"We saw encouraging consumer trends with respect to the accelerated growth in the cocktail culture, enhanced consumer repertoire to try new...
Drug cocktail a game changer, say Hyderabad doctorsAbout 100 Covid-19 patients have so far undergone antibody cocktail treatment at various hospitals in the city with successful outcomes.
From cup to the martini glass: How tea-infused cocktails are brewing a stormWhile white spirits and tea are gaining ground, whiskys and bourbons are not far behind.
Lord of the drinks: Mixologists are taking cocktails to new highs in BengaluruThese drinks now have more takers as people want to try new things, say industry experts.
Sangrias, margaritas, and more - Bengaluru says cheers to beer, in new formPopularity of beer cocktails has the city's bar chefs pushing their creative envelopes.
No longer just the old man's drink, cognac is the spirit of 2018In the last three years, consumption of cognac has increased from 62000 cases in 2014 to 78500 cases in 2016.
Cocktails: Bartenders experiment with homemade infusions and shrubsThey are no longer sweet, syrupy drinks that mask the sharpness of alcohol and are often condescendingly stirred for women.
Old Monk lives on a prayerThere was a time when Old Monk had the rum market pretty much sewed up. There were other brands also, of course, but none came close in qua...