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PITCH MADISON
Trump set for courtside spotlight at Knicks-Spurs NBA Finals Game 3 in Madison Square GardenPresident Donald Trump will attend Game 3 of the NBA Finals at Madison Square Garden, accepting an invitation from Knicks owner James Dolan...- Nvidia CEO Jensen Huang says robotics is South Korea's next big sector, points to 'some suprises'He was talking to reporters after arriving at Gimpo airport in South Korea on a flight from Taiwan.He was talking to reporters after arri...
- Print AdEx grows 5% in 2024; overall AdEx expected to grow 11% in 2025: Pitch Madison Ad ReportPrint advertising expenditure in India surpassed pre-Covid levels, growing by 5% to Rs 20,272 crore in 2024, with an anticipated 7% growth ...
- Print media advertising spends likely to rise 9% in 2023, says new reportOverall, advertising spends in the country is expected to grow 16% this calendar year against while globally, the advertising industry is e...
- Ad expenditure up 37% YoY to ₹74,231 crore in 2021The growth happened despite the impact of the second wave of the Covid-19 pandemic which crippled the economy for almost three months from ...
- Advertising expenditure on print media may rise 35% to Rs 16,100 crore in 2021: ReportThe FMCG industry continued to be the largest spender and its share to overall adex moved up to 38% in 2020 compared with 33% the year befo...
- Advertisement spending to break free in second-half: Pitch MadisonTraditional advertisers such as the fast moving consumer goods (FMCG) companies, education and automotive companies are expected to drive t...
- Madison Media bags digital performance mandate for Dr. Fixit“Pidilite delivers path-breaking work year after year with its agencies that understand our business and behave like partners. The commitme...
- Madison expects ad market to grow 16% in 2019The total advertising expenditure (ADEX) is expected to touch Rs 70,889 crore in 2019, the report said.
- FMCG companies top TV ad charts in festive seasonThe festive season, which contributes almost 40% of annual sales for most consumer facing companies, is when advertisers spend heavily on p...
- Advertisment spends may rise 13.5% in 2017 on digital pushThe size of the market may swell to Rs 56,152 crore this year, led by a 25% increase in spending on advertising in the digital media, accor...
- Maxus India loses Titan Company account to Madison Media GroupMaxus India, part of GroupM and WPP global network had been managing the account for the last 12 years. Titan had called for a traditional ...
- Sam Balsara's Madison World may lose Mondelez media dealA senior Mondelez executive, however, confirmed that the global pitch process includes India. That means the account will automatically mov...
- ITC’s media account may soon be up for grabsTobacco-to-consumer goods conglomerate ITC is likely to put its media account up for pitch soon as its contract with Madison World ends in ...
- GroupM trumps Madison to bag Airtel accountCVL Srinivas, CEO of GroupM South Asia, said, “We are delighted with the Airtel win.” He said the group will set up a separate ‘team Airtel...
- Airtel dials top media agencies for advertising pitchAirtel has been calling for media pitches once every five years and the last time it reviewed the account was in early 2010.
- Lok Sabha polls to boost Indian advertising industry in 2014Sector notched up its first double-digit growth in 3 years in 2013, says a report
- Madison Media bags Lafarge India's accountPlatinum Media, a part of Madison Media Group has bagged the account of Lafarge India in Kolkata in a multi-agency pitch.
- Madison retains Airtel media a/cMadison has retained the media business for Airtel after a keenly contested pitch. Estimated to be around Rs 400 crore, the account include...
- Madison to float new agency to woo ‘conflicting’ clientsAfter acquiring a majority stake in WPP’s media agency Mediacom, Madison Media chairman Sam Balsara is now in the process of floating yet a...
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